World's Biggest Online Newspaper Kiosk is now a BlackBerry Application

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PressReader for BlackBerry puts 1,300+ newspapers and publications in the palm of your hand

“Staying on top of business-critical news is essential for busy executives who depend on a variety of news sources,” said Alex Kroogman, CEO of NewspaperDirect.

(PRWEB) November 10, 2009

MONACO MEDIA FORUM, MONACO -- NewspaperDirect, the world leader in multi-channel newspaper and magazine content distribution and monetization, has launched a BlackBerry version of its popular PressReader application. Using the BlackBerry PressReader application, millions of BlackBerry 8900, 9000 and 9500 users can now download their favorite daily read from a selection of more than 1,300 newspapers and magazines available on PressDisplay.com, the world's biggest online newspaper kiosk. PressReader for BlackBerry is available as a free download from RIM's BlackBerry App World online app store.

PressReader is the easiest way to stay abreast of the news in dozens of countries while on the go, making it an ideal companion for the business user. It provides offline viewing of the hundreds of publications available on PressDisplay.com, in a convenient, portable format. PressReader presents publications as full-content digital replicas in their original layout. Every article, image, photo, graphic, and advertisement is presented in its original context in the paper, with the ability to instantly zoom in on any element. PressReader offers rich-graphics or text-only viewing options, an interactive table of contents, cross-title searching, sharing of articles, and hyperlinks to other articles. PressReader also mimics the business-focused features of PressDisplay.com, such as keyword monitoring and alerts.

PressReader users can download titles from among the growing list of prestigious international and national newspapers and magazines PressReader has to offer: The Washington Post, New York Post, Globe and Mail, National Post, The Guardian, Daily Mail, International Herald Tribune, The Australian, Gazeta Wyborcza, Corriere della Sera, Bangkok Post, and Kommersant, to name just a few.

"Staying on top of business-critical news is essential for busy executives who depend on a variety of news sources," said Alex Kroogman, CEO of NewspaperDirect. "The powerful combination of PressDisplay.com and PressReader on their BlackBerry device now gives them the wealth of content they need when they need it, online or off."

With PressReader for BlackBerry, users can:

• Program automatic downloads of publications as soon as they are published
• Enjoy intuitive navigation, including rotate, zoom and pan
• View full graphics or easy-to-read text views
• Access on-demand audio
• Search across titles
• Jump to next page using article hyperlinks

PressDisplay.com is popular with business users who need instant access to multiple, full-content news sources, and corporate customers who need to monitor printed media for business-critical news. With more than 1,300 full-content digital replicas of newspapers and magazines from 90 countries in 42 languages, it has also become the standard in over 2,500 libraries around the world. PressDisplay.com and PressReader have been optimized for Windows PCs, Macs, smartphones and other handheld e-reading devices.

PressReader's unique mobile content presentation technology is also an integral part of NewspaperDirect's SmartEdition ePaper platform, enabling publishers to offer customized PressReader applications for their privately labelled e-editions.

About NewspaperDirect Inc.
NewspaperDirect delivers the world's newspapers and magazines to millions of readers the way they want to receive them -- in print, online, or on their mobile device or e-reader -- wherever they live, travel, work or play. With the most innovative digital publishing technology in the industry and the only no-operational-cost business model, NewspaperDirect is recognized as the world leader in multi-channel content distribution and monetization, and is the chosen partner of more than 1,300 publishers from 90 countries.

NewspaperDirect's flagship products (PressDisplay.com and PressReader) go beyond the traditional RSS or text-based formats of other digital editions and deliver full-content publications that are compliant with international audit bureau requirements. Optimized for PCs, Macs, Smartphones, iPhone, iPod Touch, BlackBerry and various popular e-readers, PressDisplay.com also enhances the reading experience with powerful features such as cross-title search, monitoring, article ranking, bookmarks, instant translation, on-demand audio and social features that allow readers to comment on content and the quality of reporting, share articles, and interact with other readers.

SmartEdition, powered by PressDisplay technology, offers publishers a fully customizable digital edition platform with powerful and proprietary back office reporting and analysis tools (Reading Map, Ad Value Map) that help them optimally manage their content and advertisers. NewspaperDirect provides full hosting, payment acceptance, customer service management and technical support.

Media resources
NewspaperDirect website: http://www.newspaperdirect.com
PressDisplay website: http://www.pressdisplay.com
PressReader information: http://www.pressdisplay.com/pressdisplay/viewer.aspx
PressReader on App World: http://appworld.blackberry.com/webstore/content/3719
PressDisplay blog: blog.pressdisplay.com/
Facebook: facebook.com/PressDisplay
Twitter: @pressdisplay

Media contact:
Tim Cox, ZingPR, tim (at) zingpr (dot) com, +1-650-369-7784

PressDisplay.com, PressReader and SmartEdition are trademarks or registered trademarks of NewspaperDirect Inc. All other trademarks and registered trademarks belong to their respective owners.

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