HerGameFace.com Launches to Help Female Fans Gear Up for the Big Game

Women are sports fans too. That’s the motivation behind HerGameFace.com, a new online destination for female sports fans.

Chicago, IL (PRWEB) November 10, 2009 -- Women are sports fans too. That’s the motivation behind HerGameFace.com, a new online destination for female sports fans. HerGameFace.com was created when Jennifer Myers Robb and Diane Burnett, two savvy online marketers with a passion for sports, grew tired of the endless search for sports apparel that fit a woman’s body.

“I would spend hours wading through thousands of men’s jerseys and t-shirts to find the perfect Tar Heels fitted shirt only to end up buying a youth size because there weren’t any styles that fit me”, says Myers Robb, a UNC grad. “While there are dozens of great websites for sports fans, none cater to the special needs of women. Diane and I decided to apply our over two decades of combined online marketing experience to create a website for die-hard female fans to shop for the items that they are looking for —from a curve hugging vintage jersey to a stylish purse in school colors.”

From that inspiration grew HerGameFace.com, a site that caters to growing female fan bases across college and professional sports teams. Finally, there is one destination where women can shop for fan gear and gifts from all of their favorite sports teams including NCAA, NBA, NFL, MLB, NHL, NASCAR and Soccer. HerGameFace.com aggregates hundreds of thousands of products from trusted online merchants including Sports Authority, FansEdge, and FootballFanatics.com. Myers Robb and Burnett have developed an algorithm that filters and sorts items using keywords most used by female shoppers across a wide range of categories such as apparel, tailgating, collectibles, and autographed memorabilia. Filters allow users to quickly and easily find the size and style representing their favorite team.

“Our game plan is to become the premier online destination for female sports fans,” says Burnett. “HerGameFace.com continues to add new partners and inventory every month and will continue to refine the display algorithm to further improve the customer experience. We also plan to grow into a community where women can read the latest sports news, discuss the big game, and connect with each other.”

For more information about HerGameFace.com and to shop for fan gear and gifts, visit the web site at http://www.hergameface.com or contact Jennifer Myers Robb or Diane Burnett via email at info(at)hergameface(dot)com or Jennifer by phone at 954-778-0047.

HerGameFace.com is on:
Twitter: @hergameface
Facebook: http://www.facebook.com/home.php#/pages/HerGameFacecom/263196445299?ref=nf

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