The Counter Terrorist: Outstanding Growth of a National Magazine Despite the Internet and Recession

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Homeland Security Professional’s magazine increases advertizing revenues by 30% and subscriber base by 25% an issue in a year when many magazines are closing their doors.

At a time when Conde Nast has closed four magazines -- Modern Bride, Elegant Bride, Gourmet and Cookie – and other publications like the New Yorker and Vanity Fair are having difficulties, a newcomer to the magazine publishing industry is quickly becoming one of the nation’s fastest growing print publication. Many claim that magazines are dead due to the Internet and the recession but this magazine has clearly bucked the trend.

“We believe that we have an important message about Homeland Security to deliver to a very important group of people that protect our country,” says Sol Bradman, CEO of The Counter Terrorist Magazine’s ( publishing company, Security Solutions International (SSI). “Obviously our advertisers have also realized this and are signing up to support our publication. We consider it a privilege to represent companies like Northrop Grumman and Avon Rubber as well as more than 40 others that advertise regularly in our pages and support our efforts.”

The magazine provides the USA’s more than 3 million First Responders with very accurate and scholarly analyses of many issues connected to counter terrorism. Recent articles have included:
“US Prison Recruitment for Jihad” by Dr. M. Zuhdi Jasser and Raphael Shore and “Solo RAPID Response to Active Shooters: A Necessity for Deployment” by Michael Stepien to mention just a few. Readers praise the magazine for its hands-on approach by real people that have been there and done the work of fighting crime and terrorism worldwide. This includes US and foreign experts in the global war on terrorism.

“We offer advertisers an interactive approach to getting their message across to the reader. We are not a publishing company, but a Homeland Security training company and therefore we consider the magazine as part of our commitment to providing the country’s First Responders with the kind of information they need whether it is about jail-house Islam or problems with our borders. It also provides specific tools and techniques that will make them more effective in their jobs. We call this SSI Interactive, and it enables advertisers to get their product out in front of First Responders, not only in the magazine format but as part of what they do.”

The magazine holds its own annual conference attended by professionals from as far away as Australia. The 5th Annual Conference will be held in Las Vegas in late October and is known as the Homeland Security Professional’s Annual Conference.

At a time when the Internet is claiming more print publication closings than ever before, and while the magazine industry is shrinking; the Counter Terrorist has managed to reverse this trend. The website even has an eZine version that is read by members of US forces serving abroad. SSI has plans to develop the country’s first Internet-based Homeland Security Network in 2010, spearheaded by the success of The Counter Terrorist Magazine.

About The Counter Terrorist Magazine:
The Counter Terrorist Magazine is a national publication that is read by a significant number of US Homeland Security Professionals from across that spectrum. Founded in 2007, the magazine is entering its third year of publication and is one of the nation’s fastest growing print publications. The magazine has recently featured articles on Britain’s June 2007 Car bombs and GSG 9 Terrorist Apprehension. An annual Counter Terrorist sponsored conference, the Homeland Security Professional’s Annual Conference is held every year in Las Vegas. In addition to Northrop Grumman, the magazine is supported by companies like Blauer, Ahura Scientific, DeltaNu and many more.
About SSI:

Security Solutions International (SSI) was founded in 2004 and is today the leading Homeland Security training and information company. Providing training on a wide variety of Homeland Security subjects to more than 800 Government agencies, the company is also known internationally for its Global Homeland Security training held 4 times a year in Tel Aviv, Israel. With the success of the Counter Terrorist Magazine, launched two years ago, and today one of the fastest growing magazines in the publishing industry, SSI is also a successful publishing and media company. Success stems from the company’s has a mission to provide the Global Homeland Security professional with the very best available know-how and deliver this in the field, (such as with its much acclaimed SWAT to Counter Terror Unit training program) know-how that has impacted Homeland Security practices worldwide.

Copyright © 2009 Security Solutions International; all rights reserved.

For more information, contact:
Kelli Richardson
The Counter Terrorist Magazine
Security Solutions International
Telephone: (866) 573-3999 x102
Fax: (786) 573-2090


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