Frustrated HR Professionals Find Help In New Book by Former PepsiCo VP

If you’re a Human Resources professional, and you want to get promoted or advance your career, good luck. With cutbacks and downsizings, there are fewer HR job opportunities available. However, a new book by a former Vice President of HR at PepsiCo is now providing help to many frustrated HR managers.

Chicago, IL (PRWEB) November 12, 2009 -- If you’re a Human Resources professional, and you want to get promoted or advance your career, good luck. With cutbacks and downsizings, there are fewer HR job opportunities available. However, a new book by a former Vice President of HR at PepsiCo is now providing help to many frustrated HR managers.

The book, "Unwritten HR Rules: 21 Secrets for Attaining Awesome Career Success in Human Resources," has just been released on Amazon and tackles the problem of HR career advancement in a tough economy head on. The author, Alan Collins, is a former VP of Human Resources at PepsiCo. He’s moved through sixteen different human resources jobs in his twenty-five year HR career and he shares his perspectives in this book in a way that readers have found blunt, refreshing, street-smart and “brilliantly insightful.”

Collins, who today runs SuccessInHR.com, believes the way to win in HR during tough times is to embrace the landscape of your organization and master the rules of the game. According to Collins: “In today’s economy, advancing your HR career is all about performing, knowing your business cold, building the right relationships and marketing yourself just like your company promotes their products. And in Unwritten HR Rules, we not only dive deeply into all these areas, but provide numerous solutions as well.”

Collins decided to write this book after being approached by a number of frustrated HR professionals seeking career advice who were troubled about possibly being laid off in their organizations. He discovered that many didn’t know who to seek out to get untainted, objective advice about their own careers.

“Typically HR managers can turn to their boss, a mentor or a headhunter for career advice. However, often the advice given is biased. If the company is cutting costs and the boss can’t replace you if you leave, he or she may try convince you to stay even when leaving may be a better choice for your career. On the other hand, if you’re about to get the ax, your boss may not even warn you until minutes before it happens,” said Collins.

He goes on to say: “As for headhunters, they’re fighting over a shrinking number of open HR jobs and tight commissions, and so they’re incented to persuade you to jump ship even if you shouldn’t. All of this creates a huge dilemma for the career-minded HR professional.”

Unwritten HR Rules was written to help and provide needed guidance. It lays out twenty-one different strategies for addressing these issues and taking one’s HR career to the next level. Much of the wisdom described in the book is either not known or not readily shared by HR leaders or headhunters. But now, armed with the tell-all information in this book, upwardly mobile HR professionals have a better chance of surviving and thriving during tough times.

For more information about the book including two chapters that can be downloaded for free, go to www.UnwrittenHRRules.com.

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