Parenting.com Launches Baby and Child Model Search with Ford Models

Grand prize winner receives representation from Ford Models’ Kids Division, and monthly winners receive $100 in prizes from Shutterfly

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www.Parenting.com

New York, NY (PRWEB) November 16, 2009

Parenting.com, the online destination for Parenting and Babytalk magazines, today announced the launch of the Parenting.com Baby & Child Model Search, a year-long program to discover Ford Models’ next little star! Parents can upload photos of their children at http://www.parenting.com/modelsearch for the chance to win monthly prizes from Shutterfly.com, the leading online photo service and Parenting.com Model Search sponsor. The grand prize winner will be chosen in 2011 to receive one year of representation from Ford Models.

Throughout the year, one monthly winner will be selected in each of six categories: Baby (0-12 months); Toddler (12-24 months); Preschool (24-48 months); School-age (4-10 years); Tween (10-12 years); and Multiples (any age under 12). Shutterfly will provide the monthly winners with prize packs valued at $100, including photo books and personalized stationery.

From the pool of monthly winners in 2010, Parenting.com editors and Ford Models representatives will choose one grand prize winner, to be named in March 2011. In addition to receiving representation from Ford Models, the winner will also appear in a Shutterfly advertorial in a 2011 issue of Parenting magazine. All entries submitted throughout the year will also be eligible for a monthly “Readers’ Choice” award and Shutterfly prizes, decided by popular vote on Parenting.com.

“We receive thousands of inquiries from parents every year about the best way for their children to break into the modeling business,” said Rachel Fishman Feddersen, director of Parenting.com. “This program gives parents direct access to one of the top modeling agencies in the country, advice from child modeling pros, and a fantastic opportunity to show off their little ones on Parenting.com.”

Parenting.com will feature daily galleries of children’s photos throughout the duration of the Model Search, along with modeling agents’ and photographers’ tips for parents on how to take the best photos of their children, and ideas on how to save and share photos with family and friends.

Entry is free, and open to children 12 years old and under. Photos must be submitted by January 31, 2011. Visit http://www.parenting.com/modelsearch for more information, to enter, and for official contest rules.

About Parenting.com
Parenting.com is the one-stop online resource for moms and moms-to-be, with the up-to-the-minute information and entertainment they want and the sense of community they crave – all based on the power and knowledge of the Parenting and Babytalk brands. Parenting.com serves its users with comprehensive resources in the two areas that matter most to online moms – quick answers to their biggest parenting questions, and connections with other moms through community. Easy to use, well-organized, and beautifully designed, Parenting.com offers users an award-winning line-up of web-only tools, targeted newsletters, blogs, user-generated content, and mom-to-mom advice for every age and stage, from fertility and pregnancy through parenting pre-teens. Parenting.com is operated by The Parenting Group, a division of Bonnier Corporation.

About Ford Models:

Ford Models, Inc., founded in 1947 by legendary fashion industry pioneers Eileen and Jerry Ford, acts as the leading global management company for fashion talent within the model, photography, stylist, hair and make-up artist communities. Ford Models has over 100 talent managers working from offices in Chicago, New York, Los Angeles, San Francisco, Miami, Milwaukee and Toronto, as well as franchise relationships in Arizona, Brazil and Europe. The agency’s ongoing vision and ability to recognize talent has launched, managed, and developed the careers of stars including: Carmen, Cheryl Tiegs, Christie Brinkley, Jennifer Connelly, Lindsay Lohan, Kirsten Dunst and Mischa Barton. Currently, Ford’s roster includes Chanel Iman, Lakshmi Menon, Brad Kroenig, Flavia de Oliveira, Patricia Velasquez, Crystal Renn and many more.

About Shutterfly:
Founded in 1999, Shutterfly, Inc. is the leading Internet-based social expression and personal publishing service. Shutterfly provides high quality products and world class services that make it easy, convenient and fun for consumers to preserve their digital photos in a creative and thoughtful manner. Shutterfly's flagship product is its award-winning Photo Book line, which helps consumers celebrate memories and tell their stories in professionally bound coffee table books. More information about Shutterfly (NASDAQ:SFLY) is available at http://www.shutterfly.com. Shutterfly and Shutterfly.com are trademarks of Shutterfly, Inc.

Media contact:
Catherine McManus
The Parenting Group
212.779.5315

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