netFactor Launches Newest VisitorTrack: B2B Platform Advances Marketing to Anonymous Website Visitors

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It's Like Caller ID for Your Website

...the most advanced capabilities available for tracking and marketing to the anonymous business visitors to a website.

Denver Technology Center, CO (PRWEB) November 18, 2009

netFactor Corporation has launched the newest version of VisitorTrack, introducing the most advanced capabilities available for tracking and marketing to the anonymous business visitors to a website. VisitorTrack is a SaaS software for B2B lead generation that’s “Like Caller ID for a Website.”

With this release, VisitorTrack integrates considerable features for B2B sales and marketing into a single web-based toolset:

> VisitorTrack’s Business Profile yields a rich view of the Companies visiting a website; Name, Address, Website, Revenues, Employees, Industry, Website Visit information.

> A “Recommendation Engine” works with a user’s stored preferences in real-time to provide the best matching business contacts and their details to include name, title, email address and phone.

> New management features enable this business information to be easily exported into other sales tools and marketing applications such as email, telesales, CRM, and direct response.

Christopher Jeffers, CEO of netFactor, cited the advances in technology and content newly incorporated within VisitorTrack. “With this launch, VisitorTrack advents a powerful new platform for B2B lead generation. Website visitor tracking data is integrated with rich business intelligence and detailed contact information in real-time – this to drive new efficiencies from the Internet marketing investment. Throughout we’ve kept focus on innovating a product set delivering performance and value with ease of use.”

VisitorTrack fully integrates detailed information for over 17 million business contacts originating from Jigsaw. “We’ve worked with netFactor closely for over a year in developing this new application” stated Jim Fowler, CEO of Jigsaw. “As a result, VisitorTrack uniquely provides users instant access to complete website visitors and contacts information directly from a single view. This integration fully leverages the capabilities of the Jigsaw database and API technologies we’ve put into place.”

“Within the first week of the service being launched, we were able to contact key positions within companies in our target market that led to immediate sales” said Michael Sandlin of United Electric Controls Company. “This service will dramatically increase efficiency within our sales cycle.”

Bill Duncan, Lead Generation Coordinator for Maxon Furniture, stated “netFactor’s VisitorTrack software has proven invaluable in our efforts to track user behavior and analytics data. Aside from providing critical information about who is visiting our site, this software has allowed us to rein in development costs by giving us a clear view of how our site is being used and where we can improve upon its functionality. The end result is reduced overhead and increased sales-definitely worth every penny.”

About netFactor
netFactor Corporation provides a suite of products to drive new levels of sales performance from Internet marketing for the business-to-business market. The company's core VisitorTrack® technology platform, integrates lead generation, marketing intelligence and Web analytics into a powerful application for website lead generation - it's like "Caller ID for Your Website™." netFactor is privileged to serve customers in nearly every industry to include software, telecom, healthcare, technology, financial, professional services, manufacturing, and transportation. For more information on netFactor Corporation's performance-driven products and services for Internet marketing, please visit http://www.netFactor.com.

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