Wadja Connects Communities Through Common Interests

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Wadja.com, a social networking site with over 5 million registered users has introduced a technology innovation that organizes real time conversations and social content under customized “label” tags. With over 200,000 items being labeled daily, the new feature that brings communities together through common interests has proven a popular new service.


Labels remove the 'noise' associated with the Internet and massive streams of information flow. They provide context to conversations and social content.

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Wadja's innovative label technology focuses on generating people-to-topic connections. Labels enable individuals to follow very specific topics and group discussions and can be applied to a variety of social content including real-time tweets and uploaded media (YouTube and Flickr). Labels can also be applied to communications activity including email and SMS messages, status updates and even friend relationships, adding a personalized relevance and organization to social content and conversation.

Alex Christoforou, CEO of Wadja notes, “The value of labels is derived from enabling the creation of communities that come together through their common interests, hobbies and activities. Labels remove the “noise” associated with the Internet and massive streams of information flow. They provide context to conversations and semantic meaning to keywords associated with social content.”

Essentially, labels perform all the work folders once did with an extra bonus: individuals can add more than one label to a conversation. Once a label is created, all the content and feeds within that label are easily searched or accessed by clicking the label name.

Communication that takes place under the umbrella of a label leads to a real-time conversation stream focused around an individual or community’s precise interests.

Real-time, label driven conversations are completely searchable, and distributable across a variety of devices and platforms including email, SMS and web based applications.

Try it out for free on Wadja.com

Notes to editors

About Wadja
Wadja Media Limited develops services that make the message distribution process easier across multiple devices and platforms. Wadja Media is deeply committed to enhancing the social networking experience by providing mechanisms to deliver real time information across the web and remove the “noise” associated with multiple streams of conversation (labels) by delivering focused social, keyword, semantic value to subscribers (label followers).

Wadja Media Limited owns and operates http://www.wadja.com, a unique messaging service based on shared topics of interest and activities. Use Wadja.com to follow profile "labels" that focus around the hobbies and group discussions you enjoy most.

Label conversations can take place over the Web, Email and SMS, and the responses are shared between contacts, or privately with a friend.

For details on Wadja.com please see: http://www.wadja.com/about

For more information, please contact:
George Koiliaris
Tel: +30 210 7217 292
Email: g.koiliaris(at)wadja.com


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Wadja Media Ltd
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