SNL Kagan and Media Business Corp Announce Strategic Partnership Agreement to Distribute Multichannel Subscriber Data by Market

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Partnership provides SNL Kagan clients unprecedented access to detailed video subscriber data by market, plus exclusive analysis from SNL Kagan’s industry experts.

SNL Kagan is recognized as the best and most reliable source of in-depth financial information about media companies, and we look forward to developing other metrics and services for their clients.

SNL Kagan and Media Business Corp (MediaBiz), two leading providers of research and data on the media and communications sector, today announced a strategic partnership agreement. As part of the new partnership, SNL Kagan will distribute MediaBiz’s market-level video subscriber data via its online information service, making it available to SNL Kagan Unlimited clients.

“MediaBiz is recognized as the industry standard for market-level video subscriber data, and we are pleased to partner with them to deliver this valuable data to our clients,” said Dan Seideman, Director of SNL Kagan. “The incorporation of geographic video subscriber data into our product sets SNL Kagan apart as the most complete resource for information related to the multichannel sector of the media and communications industry.”    

“We are excited to work with the premier financial intelligence analysts,” said MediaBiz President Robert Lehmann. “SNL Kagan is recognized as the best and most reliable source of in-depth financial information about media companies, and we look forward to developing other metrics and services for their clients.”

With this new partnership, SNL Kagan will make available MediaBiz data on video subscribers by market, updated on a quarterly basis, for the top cable, DBS and telco TV operators across the country. Future plans include the development of interactive online services around this data as well as expansion into other metrics beyond video.

This detailed data, along with proprietary analysis of geographic trends from SNL Kagan’s trusted industry experts, will be available to SNL Kagan Unlimited clients through their existing subscriptions and will supplement SNL Kagan’s existing news, data, research and projections on the U.S. multichannel space.

About SNL Kagan
SNL Kagan, a division of SNL Financial LC, is a comprehensive resource for financial intelligence in the media and communications sector, including the broadcasting, cable, entertainment, motion picture, telecom, wireless, satellite, publishing and new media industries. The SNL Kagan suite of products integrates breaking news, comprehensive data and expert analysis into an electronic database available online and updated around the clock. For more information, visit http://www.snlkagan.com.

About Media Business Corp
Media Business Corp (MediaBiz) is an independent research, reporting and consulting firm with offices in New York, Washington D.C. and Colorado. MediaBiz provides research, data and consulting services to the full range of multiplatform companies, including cable, satellite, telco and wireless operators as well as programmers and other service providers. In addition, MediaBiz publishes a variety of newsletters and special reports, including three daily e-news services plus other in-depth research publications. For more information, visit http://www.mediabiz.com.

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Monica Jenkins
Press Relations Manager
+1.434.951.6951
mjenkins@snl.com

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