San Francisco, CA (Vocus) December 4, 2009
ChooseHotTubsDirect.com, a ChooseDirect.com company, saw sales soar on Cyber Monday, the kick-off of the online holiday shopping season. Discounting prices that were irresistible for savvy shoppers, the site received a record number of transactions because of its factory direct pricing, high quality merchandise and renowned sales and customer service excellence. In all, ChooseHotTubsDirect.com boasted a 400% increase over Cyber Monday sales in 2008.
Because ChooseHotTubsDirect offers its own line of Jacuzzi like spas, Island Escape Spas, the e-commerce site could tender large discounts since it expected a high volume of sales. Phenomenal traffic kept its sales force busy throughout the day as it worked hard to meet consumer demands.
According to the San Francisco Chronicle, Cyber Monday sales were very encouraging – 96.5 million Americans shopped online that day, more than 10 million more that did in 2008. The average online shopper spent $117.55. That sales were strong shows the economy is turning around and that people are ready to spend for the holiday season. In fact, online sales should measure 10 percent of all holiday shopping, according to the National Retail Federation. If that number bears out, it would indicate an 8 percent increase in sales volume for e-commerce sites compared with 2008. Meanwhile, the National Retail Federation predicts that Internet sales will swell while those at brick-and-mortar stores will decrease.
Although Cyber Monday purchases were strong, the day is not considered the peak of the sales season. Instead, sales for online sites usually peak in mid-December, near the last dates for free or guaranteed pre-Christmas receipt of merchandise. With that in mind, ChooseHotTubsDirect.com can expect more hot tub shopping as the holiday season continues.
The ChooseDirect factory direct model allows this new & unique company to bring the world high quality products at factory direct pricing. Since this e-commerce online retailer is involved with the product all the way down to the factory level, it cuts out many middlemen from the process and is able to offer better prices than its competitors. ChooseHotTubsDirect.com prides itself in having a large selection of hot tubs, portable spa & swim spas products, and with advanced factory coordination, it provides customers with a highly customized, premium quality product.
Diana Slampyak, Director of Community Outreach
767 Bryant St., Suite 201
San Francisco, CA 94107