Global Breakthrough - Email Marketing Available in China

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A Chinese partnership makes GraphicMail’s hosted email marketing solution accessible to the Asian market.

GraphicMail email marketing China

Get your message out with GraphicMail China

The kind of sophisticated email marketing that GraphicMail China is offering meets a market in its infancy here in the East. The challenge of bringing a new product into the biggest market in the world is extremely exciting and satisfying - Jason Wang

GraphicMail.com, a leading brand in the hosted email marketing sector, today announced a breakthrough of email and mobile marketing within the Chinese market.

Quattro Internet Solutions (Ltd) t/a GraphicMail.com has partnered with Beijing NewEnlighten Business & Information Consulting Co., Ltd. The company is headed by director Wang Yongxin (Jason), who until recently was working for a Fortune 500 company in China. Says the former project manager, “I want to use GraphicMail's technology to help the small and medium companies in China to build their own marketing group in a professional way. Email marketing is just getting started in this country. We have a lot of Spam emails and SMS/ mobile marketing here. But the kind of sophisticated email marketing that GraphicMail China is offering meets a market in its infancy here in the East. Can you imagine what we will get when it grows up? The challenge of bringing a new product into the biggest market in the world is extremely exciting and satisfying.”

China is the world’s largest mobile communications market. The number of mobile subscribers in China surpasses the number of fixed-line subscribers. Coupled with that, China has a population of close to 1.4 billion, with 122 million broadband users as of June/2007 as per CNNIC. Along with the progress of rural information access in China, the Internet has become a substantial part of the building of a new-type rural area. 37 million rural users are bringing vast demand and real business opportunities. GraphicMail is accommodating this trend by enabling GraphicMail China to reliably deliver SMS into China at a reasonable cost. Says Nicholas Eckert, business development director at GraphicMail, “Our current gateway costs to deliver into China were too expensive, so we entered a partnership agreement with China Telecom in order for our new Chinese customers to be able to use both email and mobile marketing to its full potential”.

Now Chinese businesses can profit from email marketing. GraphicMail China offers a palette of email marketing editions and accounts, from corporate to non-profit and small business solutions. As is standard with all GraphicMail franchises, China also offers over 100 free templates in 18 categories, designed to match all needs from an industry-campaign to seasonal flyers and promotional email newsletters. The GraphicMail solution has been designed to meet the needs of professionals, SMME or large companies, but also takes into consideration non-profit organizations by offering them a free service. GraphicMail China’s unique reseller program, optionally combined with the GraphicMail API, provides essentially a white label email-marketing platform that enables its resellers to sell value-added services to 2nd tier clients, while reports and statistics, technology and ISP relationships are provided by GraphicMail.com.

About GraphicMail
Quattro Internet Solutions (Ltd) t/a GraphicMail’s hosted email marketing solution has been used by customers such as Motorola, SA Airlink, Europcar and Harvard University since 2002. It is available in eight languages and is represented by over 16 offices globally. Follow GraphicMail on Twitter, Facebook and their email marketing blog.

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Barbara Ulmi

Jason Wang
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