InterExchange Unveils New Website and Branding for Six Cultural Exchange Program Offerings

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New site incorporates a variety of social media enhancements.

With our new social media integration, we can now give them an outlet to share their experiences directly with other current participants in real-time.

InterExchange, Inc. a leading international cultural exchange organization, launched its new web presence at http://www.InterExchange.org. Designed to provide more information and interactivity, the new site offers extensive and enhanced information about InterExchange’s six highly regarded programs: Au Pair USA, Camp USA, Career Training USA, H-2B Visa USA, Working Abroad and Work & Travel USA.

Visitors to the new site, including participants, host families and employers interested in these programs, can now view program details more easily, download forms, and sign up for email program updates and informational cultural exchange blogs.

The new InterExchange website also integrates with existing social networking sites, and gives participants an easier way to communicate with program staff based in New York City. Social networks such as Facebook, Twitter, LinkedIn, Flickr and others will also be promoted to develop a sense of community and sharing by participants, families and employers.

“We’ve seen an overwhelming demand for a more integrated online experience from our participants” said Christine LaMonica-Lunn, InterExchange’s Executive Director & CEO. “Participants on our programs are immersed in a life-changing international experience, and they have always shared status updates, photos and thank you letters with our staff. With our new social media integration,” she adds, “we can now give them an outlet to share their experiences directly with other current participants in real-time.”

This new interactive ability benefits the current participants while abroad, but it also builds a network of information and experience that will be invaluable to future participants. LaMonica-Lunn adds, “Future participants will be able to join the network, ask questions before they travel and get involved with our online community. This gives them a much better sense of what they can expect during their program.”

The new website functionality was designed with participants in mind, but employers and host families can also participate in InterExchange’s new social media networks under their individual work and au pair programs. More upgrades and communication options are slated to be introduced to the website in coming months.

InterExchange, Inc. is a non-profit organization dedicated to promoting cultural awareness through a variety of work exchange programs. For more than 40 years, InterExchange has been providing opportunities to students, professionals, families, and employers from all over the world.

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Anneka J. Street
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