Healthy Lifestyle Expert Joins BeneVia Bloggers

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Oscar H. Franco, international authority on aging, nutrition, now posts weekly insights for consumers and healthcare providers at BeneVia.com.

Together, consumers, BeneVia and I can tackle some of the most pressing issues that can get in the way of living longer, happier and more active lives.

One of the world’s most renown experts on healthy lifestyles, Dr. Oscar H. Franco, MD DSc PhD FESC, has begun posting his distinctive insights on BeneVia’s blog, “Splashes from the Fountain of Youth.” His blog posts will blend his personal insights with the latest in academic research in the fields of aging and nutrition. They will appear weekly at http://www.gobenevia.blogspot.com.

Franco, an assistant clinical professor in public health at the University of Warwick in Britain, has authored more than a dozen academic papers on the factors affecting health as individuals age. He also served as scientific advisor to The Bonus Years Diet: 7 Miracle Foods That Can Add Years to Your Life, a popular and critically acclaimed book published last year.

“The key to making your lifestyle healthier is to make incremental changes, which is why I am a firm believer in the blog format,” says Franco. “Together, consumers, BeneVia and I can tackle some of the most pressing issues that can get in the way of living longer, happier and more active lives.”

Far from preaching about “perfect” nutrition, Franco’s blog posts combine evidence-based health insight with the human element of how we eat and enjoy life. His first post begins with his hunt for the best pizza in Italy and transitions to recent research in the Journal of the American Medical Association about the health benefits of the so-called Mediterranean diet.

For HealthSpan Solutions, maker of BeneVia®, Franco’s common-sense approach to healthy lifestyles, aging and nutrition complement its philosophy.

“We are thrilled to help Dr. Franco bring his fresh perspective to millions of adults who plan to age healthfully and happily,” says John Troup, CEO of HealthSpan Solutions. “We know that we can help them stay healthy for decades through sound nutrition and a active lifestyle.”

About BeneVia®
BeneVia® is a balanced nutritional juice drink fortified with the essential vitamins and minerals for healthy aging. Clinical research has shown that the proprietary BeneVia® blend of protein and nutrients also improves muscle function and energy levels for daily activity.

The four varieties of the BeneVia® product line contain nutrients which have been clinically tested and proven to aid in managing the four most common health conditions faced by boomer consumers:

  •     Strength & Energy – With ViaLeuPro™ protein blend
  •     Memory & Focus – With Omega-3 DHA and Lutein
  •     Heart Health – With ViaLeuPro™ protein blend and Phytosterols
  •     Immune Protect – With Arginine and Omega-3 DHA

BeneVia® is a naturally flavored fruit juice drink that tastes better and is less filling than creamy “shake-based” nutritional drinks. BeneVia® is fat free and approximately half the calories of other beverages in the diet, vitamin and adult nutrition categories.

For more information about BeneVia®, including nutritional profiles and availability, visit http://www.gobenevia.com.

Note to editors: Product photos, samples and peer-reviewed research articles are available upon request.

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BRENDON SHANK
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