Our traffic numbers tell us consumers need and want easily digestible information on what insurance should and should not do for them. We’re doing our best to fill that need.
Santa Cruz, CA (PRWEB) December 13, 2009
CheapestAutoInsurance.net, based in San Jose, California, has seen a dramatic upswing in site traffic during the recession as cash-strapped consumers flock to the Internet in search of better tools to make their coverage decisions. “Our traffic numbers have doubled in the past six months,” said Brian Johnson CheapestAutoInsurance.net spokesperson. “No one has escaped the effects of this recession and keeping up insurance payments has been especially tough for those Americans hit the hardest. They’re coming online to use free quote engines and to get the tools they need to compare policies and to make more economical choices.”
In keeping with its mission as a leading insurance educator, CheapestAutoInsurance provides specialized information to specific classes of drivers, like women and teens. “We try to address the full experience of shopping for, buying, and keeping automotive insurance,” said Johnson. “Most people don’t begin to understand the risk profiles applied to different classes of drivers. Who you are is as important as how you drive and what you drive. Teenage drivers, regardless of how clean their record may be, are considered high risk drivers and their premiums will be higher unless their parents take some mitigating steps to address coverage costs.”
Prized by its readers for a straight-forward, clear design, CheapestAutoInsurance.net makes its most recent articles available on the front page while segmenting vital information like insurance basics in drop-down menus across the top navigation bar. “You’re going to see some new things added to those menus in coming weeks,” said Johnson. “We’ve already included some material on home insurance because the demand for information is so great.”
“We have a policy of constant growth,” said Johnson. “Our traffic numbers tell us consumers need and want easily digestible information on what insurance should and should not do for them. We’re doing our best to fill that need.” By focusing on current information and updating regularly, CheapestAutoInsurance.net provides readers with top-quality material on each visit. The site’s editors welcome and invite questions, comments, and ideas. Send email to: info(at)cheapestautoinsurance(dot)net.
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