Father Promotes Self Protection with Launch of Personal Security-Focused Website

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Founder of NowPepperSpray.com, Duane Houy, created an online business to distribute a variety of personal protection products and accessories. Father of two, he knows the importance of being properly equipped to protect yourself because, chances are, "if you don't, no one else is going to" Houy explained. Shoppers are encouraged to visit his new blog to learn how to choose the best protection device.

My target audience is working women and female college students because, statistically, they fall victim to most attacks; however, men run the risk of being attacked too

Duane Houy recently found himself between a rock and a hard place, so to speak, having been laid off from his last job because of the heinous state of the economy. As he continues to struggle in his search for a new position, he did, however, stumble across a silver lining to his misfortune.

The past few months have changed his way of thinking and allowed him to reflect his life's course and better prioritize the treasures versus the details. As a single father of two, it didn't take much contemplation for Houy to recognize that family is the most cherished and highly valued aspect of his life.

Fittingly, he created an online business that provided a twofold satisfaction; it was a proactive way to regain control of his life and generate a home-based income and, secondly, it was focused on promoting self-protection, a life skill he had wanted to emphasize to his children. Thus, he established http://www.NowPepperSpray.com.

Here, shoppers can browse through an extensive selection of personal security devices such as pepper sprays, hidden camera devices and alarms, stun guns and stun batons, tasers, kubotans and diversion safes. Additionally, Houy has provided an array of product usage information, laws and statistics to educate customers as they shop.

Imagine the security that can be ensured by investing a few dollars in an outlet-front safe that easily fastens into the wall or a tiny hidden camera that's been placed inside a fully functional alarm clock. And in terms of self defense, his collection of secretive weapons, such as a lipstick pepper spray or a cell phone stun gun, are just two of the many brilliant options for self protection.

"My target audience is working women and female college students because, statistically, they fall victim to most attacks; however, men run the risk of being attacked too," Houy said.

Shoppers are encouraged to visit the Web site's newly formulated blog to learn about the legal parameters specified by certain states. This interactive tool, http://www.PersonalSecurityReview.com, will also be used to discuss the basics of pepper spray - what it is, what its made of, how to use it - as well as the functionality of stun guns and other devices.

"My Web site will strive to meet, if not exceed, the expectations of all customers because we're truly focused on individual and family safety," he said.

About the Company:
NowPepperSpray.com is owned and operated by Duane Houy.

Duane Houy
http://www.NowPepperSpray.com
(815) 639-0526

iePlexus, Inc.
http://www.iePlexus.com

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