Dr. James McAnally at Big Case Marketing Named Top Continuing Dental Education Leader by Dentistry Today Magazine

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Dr. James McAnally of Big Case Marketing was recently named a national leader in marketing and case acceptance by Dentistry Today. Approximately, 250 dentists are named annually to the top list.

Dentistry Today, the world's leading clinical magazine for dentists, recently announced Dr. James McAnally a top leader in continuing dental education in the US. For Dr. McAnally, CEO of Big Case Marketing (http://www.BigCaseMarketing.com) and VP of Dental Idea Lab, this was the second year in a row that Dentistry Today placed him on their annual list.

Dr. McAnally states, "It's an honor to be named a leader in dental marketing and case acceptance two years in a row. This really acknowledges that there isn't anything else out there like the programs and products we provide at Big Case Marketing for implant dentists, sedation dentists, periodontists, prosthodontists, and oral surgeons who want to put their advanced skills to work helping patients that need them the most."

Providing highly specialized marketing strategies and dentistry's only case acceptance system built on consumer behavior principles, Dr. McAnally's firm benefits those clinician's with advanced training and significant skills who seek to help patients with the most serious dental problems.

He continues, "The problems dentists with advanced education in cosmetic dentistry, implant dentistry, or sedation dentistry are all having right now is finding that segment of the population that has the motivation and the resources to have their dentistry performed. Those patients do exist around every practice and the solution to that problem is what our programs are all about."

Two other well known educators, Dr. John Kois and Dr. Frank Speer of Seattle were named to the same list as Dr. McAnally. Dr. McAnally ends with, "There are great clinical educators out there but our biggest problem in dentistry is the lack of scientific method applied to the needs for marketing and case acceptance. Our nest program, the Medical-Perio Physician Referral Programâ„¢ is a brand new way for the dentist to create a Healthy Heart Dental Practiceâ„¢ component and gain unlimited referrals from their local physicians of patients wanting to reduce the impact of dental disease on their cardiac disease risk. We've built in behavioral steps that improve the relationship between the physician and dentist to make those referrals happen. Usually, these referred medical patients also need restorative treatment and dental implants as well."

Outside of regular program events, Dr. McAnally's speaking engagements for first half of 2010 include: The Dental Success Summit in Orlando, Florida next January, Excellence in Dentistry's annual meeting in Orlando, Florida in April, and BioResearch Associates annual meeting in Milwaukee, Wisconsin in May. For doctors that want to find out exactly why Dentistry Today named Dr. McAnally as a leader, a Discovery DVD unveiling the strategies behind Big Case Marketing's Elite Program is available by application. To obtain an application, email: info@bigcasemarketing.com or call 1-206-601-6754.

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Larry Brooks, DMD
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