Rebtel Releases First-Ever Report on International Communications Habits of Kenyans in U.S.

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Findings Conclude More People Are Calling Kenya More Often; Service Ease of Use and Call Quality More Important than Lower Costs to Kenya Callers

A new study issued this month shows several remarkable changes in the ways Kenyans in the U.S. are communicating with loved ones and family in Kenya. The research provided by Rebtel , based on its calling volume from January 1, 2009 to November 1, 2009, shows several key findings.

Perhaps expectedly, Sunday is the most popular day that Kenyans in the U.S. call their homeland. Texas followed by Minnesota, Georgia, Maryland and California make up the most active states calling Kenya. But surprisingly, Wichita, Kansas is the No.1 city on the list where calls to Kenya originate. Nairobi and Mombasa are the top two destination cities, of course. But the vast majority of calls are now going to mobile phones in Kenya rather than landlines.

As of November 1, 2009, of those surveyed:
Kenyans in the U.S. spend just over 100 minutes per month – a little more than an hour-and-a-half – on their monthly calls to Kenya.

Calls are going to friends and families more often on their cell phones with service provided by Safaricom Mobile and Kencel Mobile vs. landlines.

Top Kenyan Phone Lines Receiving Calls from the U.S.:
1.    Nairobi
2.    Other destinations in Kenya
3.    Mombasa

Top U.S. Cities Calling Kenya:
1.    Wichita, Kansas
2.    Oklahoma City, Oklahoma
3.    Dallas, Texas
4.    Minneapolis, Minnesota
5.    Fort Worth, Texas
6.    Raleigh, North Carolina
7.    Atlanta, Georgia
8.    Rochester, Minnesota
9.    Kansas City, Missouri
10.    Houston, Texas

"Low rates combined with the most reliable and clear connections are driving the increase in international calling to Kenya," said Rebtel CEO Andreas Bernström.

Of callers participating in the survey, 58.4% said Rebtel is easier to use than other international calling services and 48.2% said Rebtel’s call quality is much better than other services.

Nearly 78% of all calls to Kenya with Rebtel go to family members, respondents said.

Founded in 2006, Stockholm-based Rebtel was established to give people around the world an alternative to mobile operators' rip-off rates for making international calls. Today, thousands of people living in the U.S. use Rebtel to call Kenya for $0.083 per minute to landlines or $0.109 per minute to mobile phones.

Rebtel has been ranked No.1 in international calling by Technology Appraisals and has been featured in USA Today, The New York Times, San Francisco Chronicle, and The International Herald Tribune for its unique calling service.

About Rebtel
Rebtel is an Internet phone company that makes it possible to use any phone to call anywhere in the world for just pennies per minute. Anyone may make a free test call before setting up an account. Thereafter, customers only pay for the minutes they use. No monthly fees, no connection fees and no hidden costs. Free calls are possible between the 51 countries served by Rebtel and only one of the two people on a call must be a Rebtel customer. For more information, or to start using Rebtel services, go to http://www.rebtel.com.

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Greg Spector
Rebtel
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