Environmental Responsibility - TeleArk Takes the Lead in Reducing Carbon Footprint by Going Green

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Diminishing natural resources are dictating much more corporate responsibility by employing creative energy conservation techniques. Everywhere in the world, governments, companies and individuals are stepping to the fore and doing everything possible to reduce their “carbon footprint.” Learn more about how TeleArk is reducing our carbon footprint and "Going Green" with lead generation and sales prospecting. Many of these "green" techniques can be applied to your own organization too.

Going Green White Paper from TeleArk at http://www.teleark.com/going_green

Do you have a vision . . . a cause greater than yourself? Are you willing to defend your position? Do you inspire, rather than require, others to help accomplish your goals? Then, you may be a leader.

TeleArk reports on the steps the company has taken to reduce their carbon footprint with the publication of their latest white paper titled Going Green at http://www.teleark.com/going_green. After a period of testing and evaluation, TeleArk has instituted a series of programs intended to reduce their overall energy consumption. The initial approach has been to have all critical employees telecommute, instead of traveling to a central office or call center. Not only has this move cut their energy consumption and costs, but there has been an increase in employee productivity and retention.

Telecommuting pluses.
According to TeleArk's President, Christopher Machut, the advantages of telecommuting are many:

  •      Decreased utility usage in the central office.
  •      Less gasoline used for the commute by their staff.
  •      Lower wear on vehicles, tires and wearing components, most of which add to the pollution.
  •      Increased service intervals for employee vehicles.
  •      Casual attire, relaxed atmosphere, lessens use of cleaning chemicals.
  •      Ability to interact more with family.
  •      Flexible schedule, can work around family activities.

Customers become greener, too.
“By instituting TeleArk's lead generation and appointment setting programs, our clients become greener, because their field salespeople are driving to appointments, not burning fuel for prospecting or cold calling,” said Chris Machut, President of TeleArk, “The more efficient use of their time also means less time in the office and lower utility costs there.”

The use of digital customer and co-worker interfacing has further reduced TeleArk's energy consumption. In addition to the fuel savings, our workers are not exposed to auto accidents or other hazards of the vehicular commute. There is less stress and wasted time from sitting in rush hour traffic, thus better attitudes and a higher volume of work accomplished.

Telework Research Network reported that there would be a 60% reduction in reliance on foreign oil, if forty percent of the workforce in the USA telecommuted. The same report also concluded that the telecommuting would save more than 2,000 lives per year, prevent more than 150,000 injuries and save more than 23 billion dollars in costs associated with those accidents and injuries.

TeleArk has a corporate vision of being part of the solution, not part of the problem, thus their commitment to being as “green” as possible. This vision is exemplified by a recent statement from Cary Garnet, Vice-President of Sales for TeleArk, when asked about why they support the green initiative so strongly, “Do you have a vision . . . a cause greater than yourself? Are you willing to defend your position? Do you inspire, rather than require, others to help accomplish your goals? Then, you may be a leader.” TeleArk is a leader in “going green” to help reduce the harm to our planet.

Learn more about TeleArk's Going Green initiative in their white paper at http://www.teleark.com/going_green.


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Cary Garnet
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