Post-Christmas rush as Shoppers avoid New Year VAT increase

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Shoppers hit the sales early to avoid New Year VAT increase

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Voucher website is predicting a post-Christmas, pre-New Year bonanza for sales of big ticket items, as bargain hunters strive to avoid the increase in VAT from 15% to 17.5% set to rise from Jan 1st 2010.

Savvy shoppers who hit the January sales and use discounts like Argos vouchers, are expected to get their purchases in early this year, on items such as expensive sofas, beds, kitchen goods and other home essentials, in order to beat the substantial tax rise.

Post-Christmas discounts, together with the VAT savings will provide a powerful incentive to avoid delaying large spends any longer, particularly when also used with House of Fraser vouchers or other Savoo discount codes, which can boost spending power even further.

For more information, please contact savoo(at)komodopr(dot)com or 020 7680 5520

About is a free, online voucher site that allows people to save on almost anything that they want to buy online.’s dedicated team of Deal Hunters scours the web to find top offers in every category, from designer clothes and baby gear to big screen TVs and gourmet food. currently offers approximately 5,000 unique, active vouchers, with opportunities to save everyday on major brands, such as Apple, Amazon, Argos, Dell, Debenhams, Figleaves, Tesco, etc. If consumers are too embarrassed to use vouchers in public, then is also a ‘discreet’ way for them to save lots of money on all of their purchases.’s mission is to be a true consumer champion by offering consumers the straightest, simplest road to the best deals online, as well as by offering lots of exclusive deals.

Visitors to can add tips and great deals and become a Deal Expert, earning the respect and admiration of fellow members. Or they can contribute to the community by voting and commenting on deals, which also lets the Deal Experts know they appreciate their savings savvy. is the perfect way to make day-to-day savings – and all without having to tackle the High Street.

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Lucy Gordon

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