The Date Escape: match.com Predicts Busiest Weekend Of The Year As Nation Gets Ready To Find Love

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match.com has set the date for the busiest dating weekend of the year - January 2nd to January 3rd

as we feel more positive and desirable in the New Year, it’s the perfect time to start looking for a mate

The nation is preparing to put their best foot forward and approach the next decade with a new found optimism, by making the first weekend in January the busiest ever for finding love online. match.com, with ten years experience in the online dating arena and the UK’s best-known dating site is predicting that 4.5 million people will log-on to find their own love story this weekend.

Christmas is behind us, we’ve eaten all we can eat, watched all the soppy movies we can watch and been asked by countless relatives when we are going to ‘settle down’! January brings with it a fresh start, new years’ resolutions and a new found faith that true love could be around the next corner and just in time for Valentine’s Day. A recent match study found that love really is just around the corner with people meeting someone on average only 23 miles away. As people return to work after the festive season, it’s a great time to escape on a date.

Kate Taylor, match.com’s resident relationship expert said:

“As we set our new year’s resolutions for the tenties, love is right at the top of the list of ‘must-haves’. In fact, in a post recession world, nearly two thirds of people surveyed in match.com’s recent LoveGeist Report say that falling in love is more important now than it was a year ago. At match.com someone meets their match every ten minutes, and as we feel more positive and desirable in the New Year, it’s the perfect time to start looking for a mate.”

match.com predicts over four million winks and emails will be sent on the first weekend of January on the match site alone, as meeting a partner through a dating site is now as popular as meeting someone through work . With 96% of people who sign up to the site wanting to meet someone and have a long term relationship , there really isn’t a better time to join. This year could be your year to find love!

About match.com:

match.com began with one simple mission: to make love happen and since 2005 over 6.5 million have joined in their search for someone special.

match.com helps millions of people find love and is the UK’s biggest dating site. Based in London's Leicester Square, match.com is part of MEETIC, Europe’s dating leader.

As well as operating UK site http://uk.match.com/ match.com powers the dating services for MSN, Yahoo!, Penguin, and Vodafone.

Contact:
For further information, please contact:
Kerry Barnes in the match.com press office at JCPR on 0203 047 4064 / 07751 304616 or kerry(dot)barnes(at)edelman(dot)com

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Kerry Barnes

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