Words cannot express how excited we are about this venture. When 4Wall approached us, it was apparent that a strategic partnership was as natural evolution and truly a win-win for all involved” said Ajay R. Patil, Principal of Showcall Inc.
Halethorpe, MD (PRWEB) December 30, 2009
In a move uniting two event production powerhouses; Showcall Inc. and 4Wall Entertainment have joined forces. Through an asset-based purchase of Showcall-owned BSL Productions, 4Wall brings its extensive theatrical lighting inventory to Showcall and the Mid-Atlantic marketplace
The partnership expands Showcall’s ability to serve the lighting production marketplace on a national basis, while simultaneously providing 4wall with an immediate foothold in the DC area. While BSL Productions, formerly known as Baltimore Stage Lighting, will cease to exist, the formidable combination of Showcall and 4Wall will only serve to enhance the local production community. Showcall will maintain its headquarters alongside 4Wall-DC at 10 Azar Ct in Halethorpe, MD.
Under the agreement 4Wall will be providing clients with lighting equipment rental services while Showcall will provide lighting production and design services. Current BSL and Showcall Clients will not experience interruption in service, and in fact will now enjoy the flexibility of the largest lighting equipment inventory in the region.
“Words cannot express how excited we are about this venture. Having worked with 4Wall over the years, we knew that we shared the same philosophy and commitment to excellence. When 4Wall approached us, it was apparent that a strategic partnership was as natural evolution and truly a win-win for all involved” said Ajay R. Patil, Principal of Showcall Inc.
A. Blayne Candy, Principal of Showcall Inc., spoke of the importance of the merger, saying, “The smaller lighting companies continue to struggle both operationally and economically to design within their own inventories. That is a square peg in a round hole philosophy. With 4Wall’s inventory our designers can give the client exactly what they need in any location, and do it cost effectively.”
Michael Cannon, 4Wall CEO said of the partnership: “Showcall has a great reputation nationwide, we are proud to affiliate ourselves with them and their current clients. The services they offer will greatly enhance our ability to provide complete lighting services to our clientele.”
Showcall Inc. was founded in 2001 by Ajay R. Patil and A. Blayne Candy. Since that time Showcall has produced landmark events such as Pope Benedict XVI’s Mass at Nationals Stadium, the Pittsburgh G20 Summit, and the Dedication of the US Air Force Memorial.