New Online Training Program: Conduct Customer Satisfaction Research with Confidence

Easy, low-cost, online program helps first-time customer satisfaction project managers with planning & execution

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Quote startOne of the challenges for first-time customer satisfaction researchers is that they get conflicting advice from different consultants. Too many consultants recommend their own approach as a one-size-fits all solutionQuote end

Westborough, MA (PRWEB) June 9, 2009

Busy professionals planning their first customer satisfaction research program often wonder:

  •     How do I select amongst all of the different methodology recommendations I am getting?
  •     Why are the proposed budgets so high?
  •     How will my organization actually use the results when the project is done?
  •     What roadblocks am I likely to encounter, and how can I plan ahead to avoid them?

To help educate professionals on the basics of planning and executing a customer satisfaction research project, Research Rockstar developed its newest tutorial, "Improving Customer Satisfaction: Monitoring Methods that Deliver Insights."

"One of the challenges for first-time customer satisfaction researchers is that they get conflicting advice from different consultants. Too many consultants recommend their own approach as a one-size-fits all solution," says Kathryn Korostoff, President of Research Rockstar. "And it simply isn't true. Different organizations benefit from customer satisfaction research programs designed for their unique needs and budget."

In this 53 minute, narrated presentation, Research Rockstar introduces the viewer to customer satisfaction research jargon, methodology options, and planning considerations. Also included is a list of the 7 most common roadblocks to Customer Satisfaction research success, with recommendations on how to mitigate them.

The tutorial is available online, as a downloadable Flash file, for $180. Further details are here: Customer Sat Link

For organization's seeking a more in-depth learning experience, on-site presentations of the material are also available, starting at $1,600.

For more information, please visit: Research Rockstar

About Research Rockstar

Research Rockstar delivers on-demand Training and Best Practices to professionals seeking to get the most from their market research investments. Our clients are the actual users and buyers of market research services--people who need to find, buy and manage market research resources. To learn more or to subscribe to the Research Rockstar blog, please visit: Research Rockstar

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