iContact Launches 4-1s Corporate Social Responsibility Program

CSR Program Provides 1% of Time, Product, Money and Equity to 501(c)(3) Organizations

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I am excited that iContact has expanded our CSR Program. I am a firm believer that the business of business is more than just business. In addition to cash, product, and equity donations, we believe that our team members should be able to take paid time off to serve the community

Durham, NC (Vocus) January 13, 2010 -

iContact Corporation is today unveiling its expanded Corporate Social Responsibility Program. The 4-1s Program is a way for the email marketing firm to give back to the community in a more formal way.

The 4-1s Program is made up of four parts:

1% of Employee time - equivalent to 2.5 paid work days per employee - that can be used to volunteer with a non-profit organization.
1% of Product - the use of iContact's email marketing software for up to 10,000 subscribers to qualified organizations in North Carolina.
1% of Payroll - the equivalent of 1% of iContact's payroll each year is given to 501(c)(3) organizations along with matching contributions made by employees up to $300 per year.
1% of Equity - 1% of the ownership of iContact has been committed to the iContact Foundation, forming in 2010.

At the end of 2009, the Durham, North Carolina-based company donated $109,000 to 63 local, national and international non-profit organizations as part of the program.

"We are proud to be able to support our community," commented Aaron Houghton, Chairman and Co-Founder of iContact Corporation. "By giving our time and financial contributions to worthy charitable organizations we support their efforts to make a difference in the world."

iContact has also set up VolunteerForce - an online tool in SalesForce that allows team members to search and sign up for volunteer opportunities throughout the year.

“I am excited that iContact has expanded our CSR Program. I am a firm believer that the business of business is more than just business. In addition to cash, product, and equity donations, we believe that our team members should be able to take paid time off to serve the community,” added Ryan Allis, CEO and Co-Founder of iContact. “With VolunteerForce our team members can go out into the community and give back in a very tangible way."

iContact welcomes Triangle-based non-profits to list their projects on VolunteerForce by emailing Christy Brantley at cbrantley(at)icontact(dot)com.

About iContact:
With more than 58,000 customers, iContact provides email marketing for SMBs and non-profits. iContact allows for easy creation of email newsletters, surveys, and autoresponders. Market leaders like Bank of America, Ford, Intuit, Vonage, Symantec, International Paper, LG Electronics, ReMax, United Colors of Benetton, and Centex Homes, use iContact to build stronger relationships with their customers and prospects at a fraction of the cost of traditional marketing methods. iContact, designed for the SMB market and iContact Enterprise, designed for mid-sized to large organizations, are both available at http://www.iContact.com.

For media inquiries, contact Chuck Hester, APR, Communications Director, Chuck(at)iContact(dot)com or (919) 459- 1451.

Visit us on Twitter @iContactCorp, iContact Linkedin Group, and our Facebook Fan Page.

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