Rochester, New York Selects Redflex Traffic Systems to Provide Red Light Safety Enforcement

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Redflex Traffic Systems, Inc. , a wholly owned subsidiary of Redflex Holdings Limited, the largest provider of photo enforcement systems for roads and highways in the U.S., announced its first ever contract in New York State. Rochester, with a population of 210,000, will install red light safety cameras throughout the entire city.

Redflex Traffic Systems, Inc. , a wholly owned subsidiary of Redflex Holdings Limited, the largest provider of photo enforcement systems for roads and highways in the U.S., announced its first ever contract in New York State. Rochester, with a population of 210,000, will install red light safety cameras throughout the entire city.

Rochester, located in Monroe County south of Lake Ontario, is the second largest economy in the state after New York City. It was recently ranked the sixth most livable city in America by the Places Rated Almanac.

  •     Annually, an estimated 153,000 people are injured in red light running accidents;
  •     According to the Federal Highway Administration, 97 percent of drivers feel that other drivers running red lights are a major safety threat;
  •     One in three people claim they personally know someone injured or killed in a red light running crash; and
  •     In a recent statewide opinion poll conducted in New York, residents showed 77 percent support of the red light cameras as a safety tool

“New York has more than a decade of experience in the automated enforcement industry, and so we enjoy the support of local leaders, safety experts and the community as we partner with Rochester,” said Karen Finley, president and CEO of Redflex Traffic Systems. “We have already established a great partnership with the city and look forward to expanding safety programs throughout the state.”

About Redflex Traffic Systems, Inc.
Redflex Traffic Systems, Inc. partners with municipal authorities across North America to create safer communities with digital red light and speed enforcement systems and services that reduce death and injuries resulting from traffic collisions. Headquartered in Phoenix, Arizona with offices nationwide, Redflex is the largest digital red light and speed enforcement system provider in the United States. As the industry leader with more than 20 years experience building, operating and managing these systems, Redflex has contracts with more than 250 U.S. cities including speed enforcement programs in nine states and red light compliance programs across 21 states. Redflex pioneered the use of digital camera technology in traffic safety enforcement, and has consistently led the market in contract wins, system installation rates and market share. Please visit http://www.redflex.com for additional information.

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Stacy Nartker
Redflex Traffic Systems, Inc.
781-684-0770
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