Our overall goals are to streamline the export process and reduce costs to our wineries while introducing a variety of quality Washington wines to the international consumer.
Prosser, WA (PRWEB) February 5, 2010
The next step in the evolution of Washington’s wine industry is exporting to foreign markets, according to Sheryl Janosky, partner and co-founder of Janosky & Strenge.
"Our overall goals are to streamline the export process and reduce costs to our wineries while introducing a variety of quality Washington wines to the international consumer," adds Ms. Janosky.
Robin Pollard, Executive Director, Washington Wine Commission, explains, “The international market has become an increasingly important part of building Washington State’s reputation as a world-class wine region. The Washington Wine Commission has seen growing sales in all three of our target markets. We hope to support and foster continued growth in our core markets, as well as develop new markets for our wineries, as the industry continues to expand and mature.” The Washington Wine Commission web address is http://www.washingtonwine.org.
Founded in 2009, Janosky & Strenge is building a network of participating Washington wineries as well as developing foreign markets. “Each market has its own consumption characteristics and taste preferences. We do the research to best fit our client’s wines to the markets abroad. We also handle every aspect of the international relationship – from the first introduction of our Washington wines, to purchase order procurement, to shipment consolidation, then invoicing and payment,” says Thomas Strenge, partner and co-founder.
For a single winery, shipping abroad can be cumbersome, risky and cost-prohibitive due to expensive shipping options. Ms. Janosky explains, “With a varied portfolio of wines available, we are able to consolidate large shipments of wine, lowering the shipping cost. This also allows us to better match customer preferences by providing wines of varying price points, vintage and varietal.”
Janosky & Strenge is a wine export firm specializing in the wines of Washington State. The company is based in Prosser, Washington. Learn more at http://www.discoverWAwines.com.
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