House Rossil Launches New Online Apparel Store

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Washington, DC, January 31, 2010: House Rossil announces the launch of their online store: http://shop.houserossil.com. With the launch of the site, also comes the introduction of the UtBT line of dresses to cater to the fashion-conscious and style trendsetting women that love fashion that’s unique, stylish and affordable.

UtBT House Rossil Collection

For spring I always want something new made of cotton or cotton blends, and I especially like the new cotton damask kimono mini-dresses that are really comfy to wear and very sexy.

Offering a selection to fit taste of the upscale woman looking for unique designs, the site is the exclusive source of House Rossil’s UtBT line of damask cotton dresses. In addition to providing the online boutique, the site also offers visitors fashion and styling advice, provides a weekly look-book feature for the style conscious consumer that consists of inspired looks paired innovatively from pieces that are available for purchase, and facilitates the House Rossil personal shopping services for its customers.

UtBT House Rossil collection is full of beautiful fabrics and styles for the spring season,” says House Rossil model Joy Kingsley-Ibeh. "For spring I always want something new made of cotton or cotton blends, and I especially like the new cotton damask kimono mini-dresses that are really comfy to wear and very sexy.” With the seasons changing, some of the best ideas for right now are easily adaptable. “For more stylish occasions, the sharp sheath dress with a little bolero jacket is perfect.” As spring starts up, these dresses help launch off a warmer seasonal look. “The halter dress makes me very up to date and elegant,” says Joy kingsley-Ibeh, “and the matching belt can be combined with the sheath dress or the halter along with a simple structurally bold necklace and bangles to complete a stand-out outfit."

Built with the help of a few creative minds and designers, the House Rossil site boasts a simple and clean, category specific navigation and quality images with clear product layout and display. The clear design showcases the UtBT House Rossil selection of high quality sophisticated print dresses and provides a functional interface that brings the premium UtBT line directly to front doors nationally with the ease of a quick and painless checkout process.
Going forward, the House Rossil team plans to expand their offering in the ladies clothing market by continuing to introduce other lines to market on the site. House Rossil’s goal is to be the place to go when you want to find the latest in fashion from the dynamic UtBT line and House Rossil.

Please visit House Rossil for more information.

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Carol Thomas
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