Roanoke Company Re-Invents Business Card

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Business People Go Back to Basics with Marketing Dollars

Business cards are the first thing people ask for and the part of you that stays after you leave.

Businesses today are looking for affordable, yet effective ways to promote themselves. Despite the new technologies of social networking, the importance of one-to-one communication remains critical. Magnets USA® has launched a new product they say revolutionizes the way business people will use the most relevant medium of one-to-one presentation: the business card. The company wanted to turn the common business card into an item people would actually keep, so they created BusinessMarks™, a business card that doubles as a bookmark.

"We wanted to create a product that could be given as a gift, something of value that would be useful,” said Dale Turner, Vice President, Head of Marketing and Sales at Magnets USA®. The company currently has four themed collections of BusinessMarks™. One side of the card has business information, the other features eye-catching bookmark designs.

Todd Marcum, President of Access PR says, "Business cards are the first thing people ask for and the part of you that stays after you leave." Today's economic climate dictates that businesses become thrifty and smart about spending their marketing dollars. Ivan R. Misner, Ph.D., founder and CEO of Business Network International says, "When you hand someone your business card, you're setting in motion a chain of contacts that can become a new branch of your network. That's why you want your card to be attention-getting, pleasing, informative, and memorable - so people will look at it, comment on it, pass it around, and keep it handy. And, the next time someone needs your products or services, they'll remember you.”

At a recent real estate conference in Denver, real estate agents had a chance to check out BusinessMarks™ for the first time. "I can use these as open house gifts or in partnership with schools and libraries" said one agent. The price of the cards is comparable to premium-quality business cards. Magnets USA® launched BusinessMarks™ on February 1, 2010.

About Magnets USA®
Magnets USA®, Marketing You Better with affordable, top quality, personal marketing magnets that come with a 100% Quality Guarantee. Our Roanoke, Virginia based company manufactures 100% Made in America flexible magnetic products, keeping customers’ costs at a minimum and the final product’s quality at a superior level.

For more information about Magnets USA®, its products and other FAQs visit the company’s website or call 800.869.7562 to speak with a knowledgeable and friendly Customer Service Representative.


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Lauren Suon
Magnets USA®
800.869.7562 x1128
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