US District Court Gives TrafficSchoolOnline.com Green Light to Protect its Name from Infringers

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A United States District Court in Los Angeles, California, has given Santa Rosa, California-based Distance Learning Company (DLC), the nation's pioneer who invented traffic school on the internet, the green light to enforce its trademarks trafficschoolonline, trafficschoolonline.com and Traffic School Online against CyberActive, Inc of Santa Monica, California (*). The District Court rejected a motion to dismiss DLC's claims for trademark infringement, 'passing off,' dilution and unfair competition under both federal and California law.

A United States District Court in Los Angeles, California, has given Santa Rosa, California-based Distance Learning Company (DLC), the nation's pioneer who invented traffic school on the internet, the green light to enforce its trademarks trafficschoolonline, trafficschoolonline.com and Traffic School Online against CyberActive, Inc of Santa Monica, California (*). The District Court rejected a motion to dismiss DLC's claims for trademark infringement, 'passing off,' dilution and unfair competition under both federal and California law.

DLC founder and CEO Steve Soldis said "we are gratified by the result. We have worked very hard and at great expense to establish our marks and build our business and reputation since we created the concept of traffic schools on the internet 13 years ago (1997). The marks tell our customers and the Courts, who we are. and are immediately associated with us. We brought the lawsuit because of repeated instances of confusion among our customers based on CyberActive's use of our marks. Our purpose is to eliminate that confusion."

TrafficSchoolOnline.com is the nation's 1st online driver improvement company, starting back in 1997. With over 500,000 satisfied customers, the course is designed to be both entertaining and instructive. The last few segments is described by Soldis as “the most comprehensive treatment of substance abuse and driving I’ve ever seen.” The course is approved in thousands of courts nationwide. “The approval that makes us the happiest is that received from our graduates. Their testimonial letters are inspiring,” said Soldis.

TrafficSchoolOnline.com has been featured on, ABC, CBS and NBC News, CNET, Car and Driver Magazine, and in local and regional print media. “It’s an idea whose time has come,” says Soldis. Traditional traffic school makes bitter drivers, TrafficSchoolOnline.com makes better drivers.

(*) Case No.: 09-6330-VBF (CWx)

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STEVE SOLDIS

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