Lumberton Firm Instructs Businesses on How to Leverage Event Planning to Achieve Goals

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A Seminar to Get Businesses, Nonprofit Organizations and Freelance Event Planners on the Right Track to Event Planning Success

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In a two-hour workshop on March 5, South Jersey event planning and strategic marketing/PR firm, Event Mood, Corp., will educate businesses and nonprofits on how to harness event planning to achieve company objectives, including attracting new customers.

The seminar begins at 10:30 a.m. at the new Hilton Garden Inn facility located at 111 Hancock Lane, in Westampton, New Jersey.

“When done right, hosting an event can be a gem of a business development opportunity,” says Lavinia Awosanya, Event Mood’s president and seminar presenter. “It exposes companies to a broad audience, enhances name recognition and increases sales.”

The session will cover:
o    Planning: How to develop event strategies that reinforce a company’s vision
o    Execution: How to avoid the pitfall of a negative Return On Event Investment
o    Marketing: How to attract customers and new prospects through smart marketing and publicity
o    Evaluation: How to analyze how effectively the event met its goals and objectives

“Companies must adjust to the ever-changing business landscape; and, staying visible is essential to continued growth and success.”

The seminar costs $50, $65 after February 24. Freelance event and meeting planners may also attend.

Interested attendees should visit To register or to find out more about this event, call Event Mood, Corp. at (609) 518-1259.

Located in Lumberton, NJ, Event Mood, Corp. is a professional marketing, public relations and event planning firm, that takes a strategic approach to planning, executing and successfully managing special events and projects. The company has helped brand and launch businesses, secured press and TV coverage for clients, as well as planned a variety of impressive events.

For more information about Event Mood, Corp., visit or call (609) 518-1259.

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