Doctor, what would you do?
Washington, DC (PRWEB) February 10, 2010
“Doctor, what would you do?” - A question that almost every pregnant woman has asked their doctor when facing a health decision and challenge.
For the first time they will have their answer, thanks to Wiser Pregnancy, who has now made available the results of hundreds of interviews with OB/GYN and general practitioner-moms about their pregnancy experiences and decisions, organized in an easy to use decision-help engine.
Wiser Pregnancy is the most comprehensive pregnancy decision resource available today - bringing together proprietary decision data collected from pregnant women and doctors-moms, the latest scientific research on all common pregnancy topics, custom research and doctor office visit support in a way to most effectively help users make the best healthcare decision for themselves.
“Wiser Pregnancy takes decision support to another level. We not only bring together all the necessary types of information needed to make decisions, we can personalize that information to the user’s specific situation so that only the most relevant information is used,” said Shub Debgupta, the company’s CEO. “It’s like having your own medical assistant who intelligently narrows down your choices so that you can make the smartest decision for yourself and your family.”
Wiser Pregnancy’s impressive decision-making interface helps users make the most of the site’s rich content, and rather than offer generalized advice, it actively engages users in a process that takes them from learning about an issue through making a decision that reflects their personal experiences and preferences. Wiser Pregnancy’s unique compare-and-evaluate tools allow users to quickly sift through and understand the full set of options for each issue they face, learn the relative effectiveness and likely outcomes of each of those options and quickly identify their final selections with confidence.
With an exclusive database containing over 1.4 million data points, Wiser Pregnancy offers quantitatively rigorous decision support on the 65+ pregnancy related issues and 1,050 options that expectant families face in a typical pregnancy. This is more comprehensive than any other pregnancy-related information and decision support site in existence.
To facilitate access to these unique features, the Wiser Pregnancy homepage boasts a new streamlined design, further improving site navigability. From the new homepage, users can choose to browse doctor or peer data, sign up for weekly newsletters, request research assistance, link to the Wiser Pregnancy Blog or community, and even browse the latest news in obstetric medicine.
Users, on average, stay longer, share more individual decision information and return more often to WiserPregnancy.com site than to comparable sites. Current users praise the site for helping them make decisions with greater confidence and in reducing the time spent evaluating choices.
For more information about Wiser Pregnancy, please visit the http://wiserpregnancy.com or contact Carole Hallac at carole(at)hallac(dot)com - Telephone +1.917.945.4161
About WiserTogether, Inc.
WiserTogether has developed a highly engaging, data-driven, consumer health decision-making platform built atop proprietary benchmarking databases, research, and tools. The company’s first application—Wiser Pregnancy—helps pregnant women and their families evaluate peer and expert decisions, actions and outcomes and make decisions for themselves. Wiser Pregnancy’s decision framework and tools actively engage users and enable them effectively manage and achieve positive health outcomes.