Guy Kawasaki Interviewed for “The Official LOI International Media Outlook Book” by Lauren L. Darr, President of LOI International

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LOI International is proud to announce that Guy Kawasaki, has been interviewed for “The Official LOI International Media Outlook Book.” Mr. Kawasaki is the Founding Partner of Garage Technology Ventures. He is also co-founder of Alltop.com and author of “The Art of the Start.” He frequently consults top technology companies.

LOI International is proud to announce that Guy Kawasaki, has been interviewed for “The Official LOI International Media Outlook Book.” Mr. Kawasaki is the Founding Partner of Garage Technology Ventures. He is also co-founder of Alltop.com and author of “The Art of the Start.” He frequently consults top technology companies.

"This book is a powerful and timely compilation of perspectives on the media landscape. It’s a resource for anyone working with or in the media. I was glad to be interviewed and included,” said Kawasaki.

Lauren L. Darr, President of LOI International and interviewer, commented, “Writing a book about the future of media without Guy’s insight would have been a travesty. I was honored to have the perspective of someone so highly regarded included in the book.”

“The Official LOI International Media Outlook Book” Overview
With today’s convergence and economy, smart companies are making moves to sustain and grow. The media conglomerates of today will not be the same in two, five, or twenty years from now. This book is a series of conversations with several of today’s top trendsetters to see how media will be different over the next couple years.

“The Official LOI International Media Outlook Book” is a resource that paints a picture of the media landscape in a way that incorporates all facets of media— and how they must work together to be successful.

Aside from getting up-close insight into the minds of these thought leaders, you’ll get an understanding of:

  •     Emerging technology, end-user, and operational trends
  •     How media entities will converge over the next couple years
  •     Technological changes that will affect every aspect of life

Join in these conversations with author Lauren L. Darr as she chats with several thought leaders that are both behind the scenes and in the public eye.

The book is scheduled to launch in April 2010. Pre-orders are now being accepted. Left Paw Press, the publishing imprint of Lauren Originals, Inc, publishes this book.

About LOI International
LOI International is the ultimate marketing ‘relationshipper’ for B2B and technology companies— working with companies that love to play ‘what if’ while maintaining a laser-focus on maximizing their potential. LOI does that not only by planning and implementing traditional communications efforts, but by also creating original ways of connecting clients with the different personalities and resources clients need to reach. What that means for clients is an assurance that their marketing is aligned with their revenue potential in a way that spurs contagious success. LOI International is based in the Midwest USA and is the marketing consulting arm of Lauren Originals, Inc.

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