Your Perfect Wedding Day: It Pays to Plan

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It Pays To Plan: Professional Wedding Planner Weighs In With Expert Advice On How To Save Money In Planning Your Special Wedding Day

“Family and friends should be allowed to enjoy the special day without the pressures of running it,” says Berkery.

'Tis the season for romantic engagements and fabulous weddings. With the start of a New Year and Valentine's Day a trendy time for proposing, the 2010 wedding season has officially kicked off. Ring sales are up and men everywhere are popping the big question.

"Will You Marry Me?" are four words every girl dreams of hearing. Her answer is "Yes" and now the planning process begins. But where to begin? So many choices to make in such little time. A majority of brides-to-be are working women, well out of college and well on their way to establishing solid futures. Futures that are certainly attached to a budget.

Professional wedding planner and consultant, Ashley Berkery, owner of Birmingham-based wedding planning agency, ashleycopelandinc, says, "Establishing a budget is the most important aspect of wedding planning. It should be the first step in the planning process to ensure success the rest of the way."

More than 2.1 million weddings take place each year in the United States. Wedding spending has significantly decreased in past years to average around $21,000, due to the current economic state. As brides try to cut corners with spending on their big day, there are some corners that should definitely not be cut. "Hiring a wedding planner may seem like a frivolous expense," says Berkery, "when in reality, it is the key to saving brides time and money."

How do professional planners assist brides in saving time and money one may ask? Professional wedding planners have been trained to know the wedding industry inside and out. They have money saver tips and creative ideas that most brides don't necessarily have on the fore fronts of their minds, or have the time to research.

Professional planners have invested their time in establishing and maintaining solid relationships with vendors that work in harmony with one another, allowing for a smoothly run wedding day. A trained professional knows how to negotiate and scrutinize vendor contracts to ensure that wedding services are the best quality and fit for brides at the best possible pricing. And in the slight event that something does go wrong, the planner is there to manage the problem so that the bride is none the wiser, allowing her to enjoy her special day.

"Your wedding day is the most important day of your life," says Berkery. "Why put it in the hands of someone who is not a trained professional?" Berkery says she hears from many brides that in order to save money they are entrusting their big day details to a family member or to a close friend. She says this is a crucial mistake that most women do not think of during the planning process. "Family and friends should be allowed to enjoy the special day without the pressures of running it," says Berkery.

Berkery even hired her own wedding professional to handle the ins and outs of her wedding day in June 2009. "Although I personally had everything mapped out and planned accordingly, hiring a professional planner to manage my rehearsal and wedding allowed me to enjoy my special day with no worries, concerns, or regrets."

Words of wisdom: Alongside the four cherished words, "Will you marry me?" "It pays to plan" are equally important for your wedding day.

For more information on ashleycopelandinc and specific wedding planning services available, please visit A complimentary consultation is only a click away.


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