Collegeville, PA (PRWEB) February 19, 2010
Movitas, the leading mobile communication, marketing and commerce platform for the hospitality industry, has been chosen by MMG Worldwide, a $100 million global marketing firm focused on travel, hospitality and entertainment industries, to power ground-breaking mobile marketing efforts in the hospitality industry.
Movitas powers agencies in the hospitality space with a comprehensive set of solutions for selling-in and deploying mobile marketing solutions to their clients’ properties or venues with ease. Providing an innovative communications platform, enhanced revenue opportunities and a differentiated guest experience, the Movitas platform enables MMG Worldwide to help its clients:
- Promote amenities, events and attractions using mobile web applications and social media
- Enable guests to make reservations, schedule appointments and purchase tickets by integrating with reservation, point of sale, ticketing and property management systems
- Communicate with guests in real-time with timely alerts and reminders via SMS text messages, IM, Twitter, and email
- “Go green” by minimizing the amount of “paper touches”
“We selected Movitas as our strategic partner for our mobile offering based on the depth of their experience with mobile and their laser focus on hospitality,” said Lucas Cobb, Director of Product Management, MMG Worldwide. “For many of our clients, cost of entry, speed to deployment and track-ability of results are the key requirements for any foray into a new technology space. Our clients have been barraged with vendors pushing applications with large price tags and limited penetration and are excited to see an option that gets them into the mobile space with a broad, affordable footprint.”
“MMG Worldwide’s experience, expertise and relationships with some of the most renowned brands in the hospitality industry position them as an excellent strategic partner for us,” said Keith Forshew, Chief Executive Officer, Movitas. “We look forward to working with them and helping their clients to capture the value offered through mobile business processes.”
Movitas is a leading mobile communication, marketing and commerce platform for property-centric businesses such as hotels, resorts and conferences. It provides a suite of solutions designed to drive revenue, improve the customer experience, manage mobile marketing campaigns, and deliver mobile business processes. Solutions include content management, messaging, commerce, logistics, workflow, and internet based administrative tools that can integrate into property management (PMS), central reservation (CRS) and point of sale (POS) systems. For more information visit: http://www.movitas.com. Also follow on Twitter at http://twitter.com/movitas.
About MMG Worldwide
MMG Worldwide is a $100 million global marketing firm with more than 25 years of experience in the travel, hospitality and entertainment industries. With over 140 employees in Kansas City, New York and Fort Collins, Colorado, MMG works with top travel brands across all channels of marketing. Clients include Hilton Hotels, Starwood, One&Only Resorts, Colorado Tourism, and Silversea Cruises.