US Olive Oil Buyers On a Mission

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A group of US olive oil buyers is on a cultural and trade mission to Tunisia to explore business opportunities of this southern Mediterranean paradise.

A group of US olive oil buyers is on a mission…to Tunisia, to explore the cultural wonders and business opportunities of this southern Mediterranean paradise.

The mission, hosted by Packtec and coordinated by Hamman Marketing Associates in the US, takes place from March 14-20. The group participating in the mission includes buyers from all sectors of the US olive oil market including importers, foodservice and retail distributors, online wholesalers and retailers, culinary experts and key retailers.

"We're thrilled about the opportunity to host such a prestigious group of representatives from the US market," says Packtec coordinator Ms. Lémia Thabet. "We look forward to sharing our culture, cuisine, and of course, our 100% Tunisian olive oil with our guests."

Besides visits to olive groves and processing facilities, the group will visit museums, archeological sites, historic Carthage, and enjoy shopping in the Medina and traditional Tunisian dinners.

The mission is part of a larger program to promote 100% Tunisian olive oil in the US market. The tradition of Tunisian olive oil dates back centuries. Located along Africa's northern coast just 60 nautical miles from the island of Sicily, Tunisia is the world's fourth largest producer of olive oil.

Because of its extraordinary taste, color and aroma, Tunisian olive oil is often blended with other oils, but as consumers are becoming more sophisticated, demand is growing for pure, unblended, 100% Tunisian olive oil.

Thanks to a unique terrain and Mediterranean climate, Tunisia has a deep-rooted history and culture in the production of olive oil.

In addition to the website, '100% Tunisian' is gaining presence in social media including Facebook and various food blogs. For links and more information about '100% Tunisian,' visit http://www.100PercentTunisian.com or contact Hamman Marketing Associates at +1 (423) 467-9864, and follow us on Facebook & Twitter.

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