nFusion Honored with 10 ADDY Awards by Austin’s Advertising Federation

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Integrated marketing agency’s 10 creative wins include “Best in Show” award for copywriting.

nFusion, one of the country’s leading integrated marketing agencies, took home an agency best 10 ADDY Awards in this year’s Austin competition. Winning creative work encompassed a variety of clients, including the Greater Austin Chamber of Commerce, The First Tee of Greater Austin, and the Hill Country Ride for AIDS, as well as agency self-promotional efforts.

“It’s a real motivation to be recognized by our local peers with such a variety of wins,” says nFusion CEO John Ellett. “We’ve shown we can excel during a tough economy and we can’t wait to show clients and colleagues our dynamic and compelling creative work as things rebound.”

Garnering Best in Show for copywriting, The First Tee’s Derby Day invitation was part of a springtime 2009 fundraising effort for the local non-profit that has been a long-time recipient of nFusion’s pro bono assistance, in this case a tongue in cheek primer on how to watch the Kentucky Derby.

Gold ADDY Awards went to the Derby Day Invite (Collateral: invitations) and nFusion’s “Killer Tweets” self-promotional video. Silver went to nFusion’s BtoB/Consumer 3-D card set, “The Californian’s Guide to Austin,” a humorous guide for west coast companies looking to relocate to Austin. A second silver award was won by nFusion’s addictive and devious Ultimate Naughty List, a holiday-card-cum-opportunity to put a hilarious, definitive end to a wretched 2009. nFusion’s work for the Hill Country Ride for AIDS, another long-standing area non-profit supported by the agency, won silver and bronze ADDY Awards for a slew of work, including mixed media campaign, public service campaign, non-traditional campaign and both 2009 Ride posters.

“We’re really pleased to see the continued admiration for our creative work” says vice president and group creative director Richard Heffernan, “nFusion won seven ADDY Awards in 2009. This year’s tally further exemplifies how the agency’s creative abilities can be used to great effect for all our clients.”

About nFusion
nFusion is an integrated, digital-centric marketing agency that provides the combined services of a marketing consultancy, advertising agency and interactive firm to companies serving customers in the B2C and B2B sectors that seek a trusted partner with a demonstrated history of helping clients to understand, embrace and thrive in a market environment of constant and accelerating change. The award-winning, Austin-based agency knows how to navigate today’s chaotic, rapidly changing environment with marketing as dynamic as the marketplace itself and serves as a trusted partner and advisor to a wide array of organizations across multiple industries, including Anheuser-Busch InBev, Comerica Bank, Comcast, Nokia, Nortel, Samsung and Zimmer Spine. nFusion helps clients cut through the clutter with award-winning, savvy campaigns that balance traditional media with cutting-edge digital capabilities. nFusion is headquartered in Austin, Texas, and can be found online at http://www.nfusion.com. Find us on Facebook at http://www.facebook.com/nfusion; tweet us at http://www.twitter.com/nfusion.

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Rachel Sheriff
nfusion
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