SSNBlog.com Notes Social Media's Part in Helping Ear X-Tacy

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A new article posted on the Strategic Social Networking blog highlights how social media is a part of fans' efforts to save Louisville independent music store Ear X-Tacy. "Social Media to Ear X-Tacy's Rescue" details how fans reacted to a press release about Ear X-tacy woes and started a campaign on Facebook in an attempt to save the store.

If there’s one thing social media is good at, it’s garnering support for something quickly.

A new article posted on the Strategic Social Networking blog highlights how social media is a part of fans' efforts to save Louisville independent music store Ear X-Tacy, http://www.earx-tacy.com/.

"Social Media to Ear X-Tacy's Rescue," http://ssnblog.com/2010/02/social-media-to-ear-x-tacys-rescue/, details how fans reacted to a press release about Ear X-tacy woes and started a campaign on Facebook in an attempt to save the store.

"If there’s one thing social media is good at, it’s garnering support for something quickly," Sam Hartman wrote. "With causes spreading quickly through social networks, this record store could reap the benefit of the new social age in which we live if it continues to ride the wave and reinvent itself through social networking."

The SSN blog, a part of Louisville-based ArnoldIT.com, covers business uses of social media. The Web log features original essays, lists, and roundups of important news and information about social media. An RSS feed is available. New stories are announced when they are published via Twitter @SSNBLOG. A Facebook site at facebook.com/SSNBLOG provides additional information about the business uses of social media.

Publisher Stephen E. Arnold said, "We want to be clear and direct about the specific use of social media. If something has risk, we want to identify it. If a service is unique, we want to highlight that specific function. Our goal is to provide information for the business professional whether working as a consultant or as an employee of an organization."

About ArnoldIT.com

Arnold Information Technology is an organization specializing in electronic publishing, marketing via electronic media, online system engineering and database design. President Stephen E. Arnold monitors search, content processing, text mining and related topics from his office in Kentucky. He works with colleagues worldwide on a wide range of online and content-related projects. Beyond Search is the research arm of AIT. The company's Web site is http://arnoldit.com, and the Beyond Search blog is at http://arnoldit.com/wordpress/.

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