Mobile Websites: Affordable Marketing Strategy for Business

Share Article

With just over 40% of Americans currently owning a smartphone the number of on-the-run web surfers continues to growth. BZA is now helping companies gain customer loyalty, increase exposure and web traffic through its mobile web design services.

With just over 40% of Americans currently owning a smartphone the number of on-the-run web surfers continues to growth. BZA is now helping companies gain customer loyalty, increase exposure and web traffic through its mobile web design services.

According to Barbara Zaccone, President and Founder of BZA LLC, “The majority of websites are not optimized for mobile use. This offers new opportunities for organizations to gain a significant competitive advantage by mobilizing their web site.”

According to a recent Gartner Group report by year-end 2010, 1.2 billion people will carry handsets capable of rich, mobile commerce providing a rich environment for the convergence of mobility and the Web.

Although larger organizations can afford custom mobile application development for both the Iphone and Android platforms, small and medium organizations can choose a more affordable browser based solution.

Zaccone added, “I encourage web site owners to take a look at their existing web site on mobile devices and see how their site renders. Most people will quickly notice that browsing a desktop web site on a mobile phone is a frustrating experience.”

BZA LLC (http://www.bza.com) is a recognized leader in helping organizations maximize and sustain their return on investment in their Internet presence. The company provides web site design, mobile web design (http://www.bza.com/nj_mobile_web_design.html), web application development, online marketing, search engine optimization, and ecommerce solutions.

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

BARBARA ZACCONE
BZA LLC
973-890-0880 ext. 201
Email >
Visit website