AVP Pro Beach Volleyball Tour Announces 2010 Schedule

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AVP Pro Beach Volleyball will stage 12 tour stops across the country and 46 grassroots events or leagues nationwide.

The AVP today announced its 2010 schedule, which consists of 12 stops across the United States, from the East Coast to the Midwest and back to Southern California.

Pro beach volleyball will visit the following cities this season:

Ft. Lauderdale, Fla.: April 16-18
Santa Barbara, Calif.: April 29-May 2
Huntington Beach, Calif.: June 3-6
Virginia Beach, Va.: June 18-20
Belmar, N.J.: June 25-27
Hermosa Beach, Calif.: July 16-18
Malibu, Calif.: July 24-25
San Francisco Bay Area*: Aug. 14-15
Manhattan Beach, Calif.: Aug. 19-22
Chicago, Ill.: Aug. 27-29
Mason, Ohio: Sept. 3-5
Los Angeles, Calif.*: Sept. 17-19
*Exact locations are still awaiting final approval.

The AVP has partnered with other large beach events to provide more exposure to the sport and more fun for fans in Santa Barbara, Huntington Beach, Hermosa Beach, Malibu and Manhattan Beach.

  •     Santa Barbara: The AVP has partnered with CBS College Sports Network and the American Volleyball Coaches Association to host the fifth annual ALT GAMES: Collegiate Beach Volleyball Championship run in cooperation with USA Volleyball, showcasing the nation’s top women’s collegiate volleyball players May 1-2.
  •     Huntington Beach: The U.S. Open of Bodyboarding and a Professional Longboard Association event will be co-located with the AVP tournament.
  •     Hermosa Beach: The AVP will host the AAU Best of the Beach July 17-18 in conjunction with the inaugural All-American Volleyball Sand Showcase Camp July 12-14 for advanced girls ages 13-18.
  •     Malibu: The AVP tournament will be located within the Malibu Surf & Sport Festival, adding to fans’ beach sports experience.
  •     Manhattan Beach: AVP legends will square off on Stadium Court in a North Bay vs. South Bay rematch of last season’s special event.

Chicago also marks a major weekend, as the Aug. 27-29 event will be the Tour Championship. Mason will host the Tournament of Champions the following weekend. The AVP will then return to Southern California for its final 2010 event, a postseason specialty tournament. Tickets, final locations and formats will be available soon at avp.com.

In support of the nationwide tour, the AVP has focused on effective outreach to the volleyball community. 2010 will see the AVP expand its grassroots outreach in four ways: a larger Qualifier Tour, a Developmental (“U26”) Tour, AVP/California Beach Volleyball Association (CBVA) Qualifiers, and the Barefoot Wine AVPNext Series.

  •     The Qualifier Tour will consist of nine two-day tournaments offering AVP main draw points and prize money. The AVP has partnered with MotherLode to stage the Western Qualifier Tour Championship at the prestigious MotherLode Volleyball Classic in Aspen, Colo., on Labor Day Weekend. The AVP has also partnered with East End Volleyball to stage the Eastern Qualifier Tour Championship Oct. 9-10 in Clearwater, Fla. These events will be open to all AVP members. The team from each gender that accumulates the most 2010 Qualifier Tour points will receive automatic main draw entry into the first four large-field (32 teams or more) events of 2011.
  •     The Developmental (“U26”) Tour, for up-and-coming players age 26 and under, will consist of five two-day tournaments offering AVP main draw points and prize money. The team from each gender that accumulates the most 2010 U26 Tour Points will receive automatic main draw entry into the first four large-field events of 2011.
  •     Six AVP/CBVA Qualifiers, held in California, will award each gender’s winner automatic entry into a corresponding 2010 AVP main draw.
  •     Twenty-four leagues around the country will participate in the Barefoot Wine AVPNext Series. Each league’s winner will advance to a one-day qualifier held Aug. 27 in Chicago in conjunction with the AVP Tour Championships. Winners of the qualifier will advance to the main draw.

More details on the Qualifier Tour, the U26 Tour, CBVA Qualifiers, and the Barefoot Series will be available soon at avp.com.

“The entire AVP team has worked hard to create a schedule that promotes the strategic goals of the AVP and our Sponsors,” said Jason Hodell, Chief Executive Officer of the AVP. “Locations were chosen for their volleyball community, large beach-going audience and commercial value for Sponsors. Successful outreach efforts to Volleyball Nation are critical to AVP success and we are excited about our 2010 programs.”

The AVP continues to work with a blue chip sponsor base that includes internationally recognized brands such as Johnsonville, Barefoot Wine, Anheuser-Busch, Malibu Rum, Kentucky Fried Chicken, Gatorade, Paul Mitchell, Wilson, Rockstar, SunBurnt and Russell Athletic. The AVP offers sponsors fully integrated marketing solutions across all platforms (including television, experiential, online, athletes, in-retail, and grassroots events) that deliver powerful brand value. For more information see http://www.avp.com/about-us/avp-overview.aspx.

About AVP:
AVP, Inc. is a leading lifestyle sports entertainment company focused on the production, marketing and distribution of professional beach volleyball events worldwide. The AVP is set to stage 12 events throughout the United States in 2010 featuring more than 150 of the top male and female competitors in the sport. AVP athletes won both the women’s and men’s gold medals at the 2008 Olympic Games in Beijing, marking the first gold medal sweep by a single country in the history of Olympic Beach Volleyball. AVP is headquartered in Los Angeles, California. For more information, please visit http://www.avp.com.

Facebook: AVP Pro Beach Volleyball Tour
Twitter: avpbeach

About USA Volleyball:
USA Volleyball (USAV) is the National Governing Body (NGB) for the sport of volleyball in the United States and is recognized as such by the Federation International de Volleyball (FIVB) and the United States Olympic Committee (USOC). USA Volleyball recognizes the AVP as the National Tour for the United States. For more information, please visit http://www.usavolleyball.org.


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