San Francisco, CA (PRWEB) February 25, 2010
AskMen.com, the world’s No. 1 lifestyle site for men, and Foursquare, the location-based social network, have teamed up give Foursquare users access to the “A. List.” The A. List is AskMen.com’s free weekly city guide to the stuff that men love, ranging from the newest local hot spots to the latest fashion tips and gear picks.
The media partnership between AskMen.com and Foursquare marks the latest in a series of deals by both companies to expand their location-based offerings for users.
Pulling in over 1 million subscribers since its launch in August 2009, AskMen.com’s A.List content will now be available to Foursquare’s growing user base of 400,000 guys across the globe insider tips on the latest openings and hottest events in nine major cities.
As the only local men’s specific guide that goes beyond the U.S., AskMen.com’s A. List currently hits guys in Los Angeles, Chicago, DC, Miami, Boston, London, Toronto and Montreal and is set to launch editions in Las Vegas and San Francisco. Fans can join the A. List today by visiting http://www.askmen.com/newsletter/signup.php.
“We want to make it easy for our readers to discover the best of what their cities have to offer. Foursquare not only helps us get our readers locally relevant A-list content wherever they are, it makes city discovery entertaining,“ said Ricardo Poupada, General Manager of AskMen.com.
"Foursquare is about providing opportunities for our users to unlock really rich content and experiences as they explore their cities,” adds Dennis Crowley, Foursquare’s Co-Founder. “AskMen.com's 'A. List' content fits the mold.”
As the leading men’s lifestyle site, AskMen.com (http://www.askmen.com) continued to crush the competition – according to comScore Media Metrix, the site more than doubled its closest competitor in total unique visitors for January 2010. The site drew in 6.9 million unique viewers in January alone – an all-time high for the site – and demonstrated record-level year-over-year growth in unique monthly visitors (up 38.4 %), page views (up 23.8%) and total minutes per visit (47.1 %).
AskMen.com, a unit of IGN Entertainment, is the world's leading men's lifestyle web site, attracting close to 7 million visits from the U.S. per month, and nearly 12 million monthly visitors globally according to Comscore. An online resource for men with daily features on subjects such as fashion, fitness, dating, money and entertainment, AskMen.com has the widest online audience reach in the "Men's Lifestyle" category against all other websites, according to MediaMetrix. A foremost content provider with an archive of more than 60,000 articles available for free online, AskMen.com updates daily and publishes over 300 new features a month. AskMen.com has content partnerships with the likes of Yahoo!, Cosmopolitan.com, Sports Illustrated.com and more.