BKV Adds Briggs & Stratton to Client Roster

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BKV recently added a new client: Briggs & Stratton (http://www.briggsandstratton.com), the world’s largest producer of gasoline engines for outdoor power equipment. Headquartered in Wauwatosa, WI, the company designs, manufactures, markets, and services these products for original end manufacturers across the globe.

Briggs & Stratton is enthusiastic about the opportunity to partner with BKV. We have discussed incorporating direct response market tactics into our overall marketing strategy for awhile, and cannot wait to see positive results. We are confident that with BKV’s depth of experience, attention to detail and forward thinking we will be able to accomplish all of our marketing goals

BKV recently added a new client: Briggs & Stratton (http://www.briggsandstratton), the world’s largest producer of gasoline engines for outdoor power equipment. Headquartered in Wauwatosa, Wis., the company designs, manufactures, markets and services these products for original end manufacturers across the globe.

Briggs & Stratton is known for its dedication to superior value and its commitment to producing quality products at a low cost, helping customers improve the quality of their lives. Briggs & Stratton is commonly known for its wide range of quality home maintenance products including lawn mowers, snow blowers, pressure washers and home generators.

BKV is excited at the prospect of expanding market awareness of Briggs & Stratton’s outstanding products, and has been given the task of running an integrated, direct response campaign. By developing a multi-dimensional plan, BKV hopes to drive consumer interest and awareness for Briggs & Stratton.

“Briggs & Stratton is enthusiastic about the opportunity to partner with BKV. We have discussed incorporating direct response market tactics into our overall marketing strategy for awhile, and cannot wait to see positive results. We are confident that with BKV’s depth of experience, attention to detail and forward thinking we will be able to accomplish all of our marketing goals,” says Jeff Coad, Briggs & Stratton’s director of yard power marketing.

About BKV
Established in 1981, BKV is a marketing and interactive agency specializing in helping marketers meet business goals with strategies that generate leads, convert those leads into sales and finally, into established and loyal relationships. The company uses a combination of traditional and new media along with high performance creative and strategies that ensure we’re driving response while measurably growing clients’ brands and sales. With offices in Atlanta and Kansas City, BKV serves local, national and international clients and is a member of the ICOM Agency Network, a professional association of marketing and advertising agencies from all over the world. For more information, visit http://www.bkv.com.

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Joyce DeLay
BKV
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