Shop Healthy! The First Nutritional Grocery Guide for iPhone Launches

Share Article announces the launch of Shop Healthy!, an application for the iPhone that helps you make healthy choices when you grocery shop. SmartNow’s Chief Medical Officer, Dr. Melina Jampolis M.D., worked with top dietitians to nutritionally rank grocery store products and provide a comprehensive guide for choosing healthier grocery store food.

Shop Healthy! The Nutritional Guide for Groceries

After years of explaining to my patients how to shop smarter for groceries, I decided to create an iPhone app that would do the same thing for everyone.

Shop Healthy! is the first comprehensive nutritional grocery guide for the iPhone with over 100,000 unique, branded products categorized. Each product has key nutritional factoids, nutritional label information and in most cases how that product ranks within its category. SmartNow's Chief Medical Officer, Dr. Melina Jampolis M.D., a graduate of Tufts Medical School who is also board certified in nutrition, worked with a team of dietitians to categorize and rank foods based on optimal nutritional guidelines.

Dr. Melina Jampolis, M.D. explains, "After years of explaining to my patients how to shop smarter at the grocery store, I decided to create an iPhone app that would do the same thing for everyone. Shop Healthy! is almost as good as having me pushing the cart down the aisle with you!"

Searching for the best yogurt? Just browse the dairy aisle and tap on the yogurt icon. Trying to understand how one brand of cookies compares to another, simply search by your product’s brand to get it’s ranking. Tap to save your favorites and email them later.

Shop Healthy! also includes tips on how to select and store specific fruits and vegetables. This information along with fun facts about each fruit and vegetable is provided by Produce for Better Health Foundation, a non-profit with the mission of motivating people to eat more fruit and vegetables through the Fruits & Veggies—More Matters® national health initiative.

Shop Healthy! is the first iPhone App to nutritionally map out the grocery store. So, now there is an App for that.

The application is available for the price of a song, literally. The introductory price is just $.99.    

Background on Dr. Melina Jampolis, M.D.
Dr. Melina Jampolis graduated from Tufts Medical School in internal medicine and she is board certified in nutrition. In 2005, Dr. Melina hosted a program on the Discovery Network's FIT TV titled "Fit TV's Diet Doctor" and she currently serves as the diet and fitness expert for She is the Chief Medical Officer of and serves as a regular contributor to Heart Healthy Living (Meredith Corporation). In January 2010, she joined the medical advisory board of Better Homes & Gardens. Dr. Melina Jampolis has a private practice in San Francisco and Los Angeles..

Background on focuses on providing preventive health and wellness information and programs. Top medical, fitness and wellness experts write and develop programs for The company provides health and wellness information to the health care industry and corporations and has a popular consumer site. To learn more about SmartNow, visit

Background on Produce for Better Health Foundation®
Produce for Better Health Foundation (PBH) is a non-profit 501 (c) (3) consumer education foundation whose purpose is to motivate people to eat more fruits and vegetables to improve public health. PBH is a member and co-chair of the National Fruit & Vegetable Alliance (NFVA), consisting of government agencies, non-profit organizations, and industry working to collaboratively and synergistically achieve increased nationwide access and demand for all forms of fruits and vegetables for improved public health. This vision of the NFVA is a nation in which half of the foods Americans eat are fruits and vegetables. Fruits & Veggies-More Matters is the nation's largest public-private, fruit and vegetable nutrition education initiative with Fruit and Vegetable Nutrition Coordinators in each state, territory and the military.

PBH's mission is to lead people to eat more fruits and vegetables because it matters for their better health. The foundation achieves success though industry and government collaboration, and a variety of marketing and nutrition education programs. To learn more, visit and


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Julie Wainwright
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