Let the Best of 2009 Inspire the Rest of 2010 – Top Ten Destinations from Viator.com

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Viator.com’s Top 10 Most Popular Destinations, and a Few Slightly Off-the-Beaten-Path Suggestions, Help Inspire Travel Planning for 2010.

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Savvy travelers who want to make the most of the trips they take turn to Viator.com to research, plan and book sightseeing tours and destination activities before they travel. With more than 5,500 activities across 450 destinations, ranking among the top 10 cities with the most bookings and highest ratings is a big deal. According to the Viator team of travel experts, what was hot in 2009 looks to be even hotter in 2010, with the same five destinations ranking at the top, in the same order, two years running. In addition to these favorites, Viator is recommending a few destinations to travelers who are hoping to “travel outside the box” this year, in addition to some sightseeing suggestions that will help travelers save their valuable time and money.

Top 10 Most Popular Viator Destinations

1. Las Vegas – With so much to choose from including family-friendly Grand Canyon and Hoover Dam tours, desert ATV adventures and world-class entertainment and dining, Las Vegas tops the list of most popular destinations for Viator travelers in 2009.

2. Rome – Private, off-hours access to the Vatican Museum and Sistine Chapel is one of Viator’s most exclusive experiences, helping Rome rank highest among all European destinations.

3. Paris – In Paris, travelers can choose to dine dressed to the nines at the famous Moulin Rouge or immerse into the local lifestyle by sitting down to supper with a Parisian family in their home.

4. New York City – Competing with Las Vegas for the most popular U.S. destination, New York City boasts icons like the Empire State Building and Statue of Liberty as well as Rock ’n’ Roll walking tours and private helicopter flights.

5. London – The history and lore of Shakespeare and the Globe Theatre meet the technology and wonder of the London Eye, as London offers something to attract and please every type of traveler.

6. Florence – Home to masterpieces by Michelangelo and Botticelli, Florence shines beyond the museum walls as well with the finest in Renaissance architecture, high fashion, and Tuscan cuisine and wine.

7. Sydney – Birthplace of Viator and Australia’s oldest city, Sydney is unique in that this major metropolis boasts some of the most beautiful beaches, along with Sydney Harbour, the Opera House and the nearby Blue Mountains.

8. Tokyo – From rickshaws to Bullet Trains, Sumo to shopping – Tokyo gives travelers the perfect blend of ancient culture and tradition with haute couture and cutting edge technology.

9. San Francisco – One of America’s true cultural melting pots, the City by the Bay features iconic attractions like Alcatraz and the Golden Gate Bridge and the splendor of wine country just a short drive away.

10. Melbourne – Speaking of wine country, Melbourne is home to some of Australia’s finest wineries with the locals’ passion for the grape matched by their love of sport (football), culture and shopping.

Where Should Travel Take You Go in 2010? – In addition to these popular destinations, Viator is recommending a few cities for travelers to consider as they make their trip plans for 2010.

Cape Town, South Africa – Mountain ranges, gorgeous beaches, enchanting vineyards and rugged landscape make up the diverse beauty of Cape Town, host to the 2010 World Cup Soccer Tournament (June 10 – July 20). In addition to soccer, visitors can experience safaris, shark dives, whale watching, and even wine tasting.

Vancouver, British Columbia – The 2010 Winter Olympics highlighted the beauty of this Canadian town but its natural attributes and pleasant and welcoming lifestyle are what make Vancouver a wonderful holiday destination with everything from rain forests, to luxurious gardens, whale watching and kayak excursions.

Oberammergau, Germany – The inhabitants of the German village of Oberammergau, outside of Munich, vowed in 1633 that if they were spared the wrath of the bubonic plague they would perform a Passion Play every 10 years. Well, this is the year and Viator has put together a 3-Day Oberammergau Passion Play Tour from Munich for travelers who want a truly a once-in-a-lifetime experience.

Finding Good Value – To help fully explore many of Viator’s most popular destinations, travelers can purchase City Sightseeing Passes before they travel. Each pass is unique, but all feature great savings with discounted or free entrance at multiple attractions, and many include coupons for local retailers and restaurants, maps and city guides. To get acquainted with a new destination, Viator team members recommend Hop-on, Hop-off Bus or Trolley Tour. Each makes multiple stops enabling the traveler to cover lots of territory at one low price, and easily identify areas they would like to return to. The double-decker variety offers the added benefit of Vitamin D exposure, known to assist in alleviating jetlag. For more trip inspiration travelers can visit the Viator Travel Blog (travelblog.viator.com).

About Viator
Viator is the world's leading online resource for travel experiences, providing access to more than 5,500 tours, attractions and activities in 450-plus destinations in 75 countries. Viator – the Latin word for traveler – offers travelers a one-stop shop to plan, research and book trip activities with helpful resources like nearly 100,000 traveler reviews and photos, star ratings, suggested itineraries and the Viator Travel Blog. Viator's in-house travel experts have picked respected and trusted local operators to ensure a quality experience, value and service, all backed by Viator’s low-price guarantee. Founded in 1995, Viator sells its products directly to consumers at viator.com and through its global network of more than 1,000 affiliates that include major hotel and airline companies, online travel agencies, city-specific sites and more. Through its collection of company operated and affiliated sites, Viator welcomes more than 2.5 million visitors per month. Viator is headquartered in San Francisco with regional offices in Sydney, London and Las Vegas.

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KATE SULLIVAN

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