WorkLight Announces Free Webinar: "5 Questions You Should Answer Before Launching Widget Banking"

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Company provides insight and offers tips on lightweight banking apps for smart phones, desktops and Web 2.0 sites.

WorkLight will host a free webinar on March 16, 2010, that discusses widget technology and its use by banks, credit unions, credit card companies, brokerage firms and other financial institutions.

The webinar will provide:

  •     An overview of widget technology and its impact on the banking world;
  •     Specific tips and best practices, benefits and challenges in building widgets;
  •     Practical steps for reaching customers on the iPhone, Android, Windows, Mac, iGoogle, Facebook, and other Web 2.0 channels.

"Widgets are becoming an important channel for financial services firms to engage customers and drive business, as customers increasingly turn to smart phones, social networks and emerging online outlets," said Yonni Harif, head of marketing and alliances at WorkLight. "Usage of these alternative channels is not limited to younger generations and is growing in popularity among all age and demographic groups."

Webinar: 5 Questions You Should Answer Before Launching Widget Banking
Date: Tuesday, March 16, 2010
Time: 11:30 AM EDT | 8:30 AM PDT

More information and registration is available at http://www.worklight.com/widgetbankingwebinar

About WorkLight
WorkLight is the worldwide leader in enterprise-class widgets for mobile, desktops and web. The WorkLight software-based solution provides the highest levels of security, scalability and integration. Using WorkLight, businesses efficiently create and syndicate widgets to multiple channels such as the iPhone, iGoogle, Facebook and Windows Desktop to better reach and engage their customers, partners and employees. Headquartered in New York, WorkLight was recently named a "Cool Vendor in Web Technology" by Gartner. For more, visit http://www.worklight.com.

WorkLight Press Contacts:
Glenn Rossman
Baker Communications Group
Office: 914.623.8354
worklight (at) bakercg (dot) com

Yonni Harif
WorkLight
Office: 646.673.8652
Mobile: 646.696.8213
yonnih (at) worklight (dot) com

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Glenn Rossman
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