Swisslog Survey Reveals “Vendor Reputation” as Most Important Purchasing Consideration for Hospital Decision-Makers

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Swisslog asked more than 500 hospital managers throughout North America to list the most important vendor attributes they consider before purchasing a materials transport system for their facility.

Swisslog, a leading provider of automated materials transport and pharmacy automation solutions for hospitals, today announced that “vendor reputation” was the most important purchasing consideration for hospital decision-makers and influencers.

That was the finding of an informal multi-year survey in which Swisslog asked more than 500 hospital managers throughout North America to list the most important vendor attributes they consider before purchasing a materials transport system for their facility. The survey participants represented a cross-section of hospital decision-makers and influencers, including administrators, pharmacy directors, facilities managers, lab managers, and nursing supervisors.

Not surprisingly, doing business with a reputable provider topped the list, followed closely by product reliability. Vendor reputation was cited by 56 percent of the respondents as their most important consideration.

According to the Swisslog survey, the Top Eight purchasing considerations in order of importance were:

1.    Vendor reputation
2.    Product reliability
3.    Ease-of-use
4.    Ability to handle heavy work-load
5.    Minimal disruption during installation
6.    Return-on-investment
7.    Customer support
8.    Patient and staff safety

“The results of our survey illustrate the relationship between vendor reputation and the attributes a company must possess to earn a positive reputation,” said Charlie Kegley, president of Swisslog Healthcare Solutions. “We have never viewed vendor reputation as a stand-alone attribute upon which customers make buying decisions. Rather, we believe vendor reputation is the outcome of a company’s performance on the other seven attributes. In other words, a company cannot earn an outstanding reputation unless it excels in every other category. At Swisslog, our stellar reputation was hard-earned through decades of providing the very best materials transport systems and customer service & support in the healthcare industry.”

Swisslog Healthcare Solutions is the leading supplier of logistics automation solutions for healthcare facilities. Swisslog has installed automated materials transport and pharmacy automation systems in more than 3,000 hospitals and pharmacies around the world, including more than 2,000 in North America. Swisslog offers total systems design, manufacturing, installation and customer support providing a complete supply chain management approach to the logistics challenges of hospitals. The North American division of Swisslog Healthcare Solutions is based in Denver, CO.

About Swisslog

Swisslog is a global provider of integrated logistics solutions for warehouses, distribution centers and hospitals. Its comprehensive services portfolio ranges from building complex warehouses and distribution centers to implementing Swisslog's own software to intra-company logistics solutions for hospitals.

Swisslog’s solutions optimize customers’ production, logistics and distribution processes in order to increase flexibility, responsiveness and quality of service while minimizing logistics costs. With years of experience in the development and implementation of integrated logistics solutions, Swisslog provides the expertise that customers in more than 50 countries rely on.

Headquartered in Buchs/Aarau, Switzerland, Swisslog currently employs over 2,000 staff in about 20 countries worldwide. The group’s parent company, Swisslog Holding AG, is listed on the SIX Swiss Exchange (security number: 1232462, Telekurs: SLOG, Reuters: SLOG.S). For more information, visit


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