Springs-based Design Rangers Win Addy Award for Bearski Bath & Body Logo

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Supporting local economy good for business and creative inspiration.

There is a wealth of talent right here in Colorado Springs – I didn’t have to look far to find the best designers in the business.

Colorado Springs-based design firm, Design Rangers, have been awarded a Gold Addy Award and Best in Show – Print Award by the Pikes Peak Advertising Federation for the design of the Bearski Bath & Body logo.

The logo, a bear in a bathtub complete with bubbles and lower-case type, was an instant winner for both the designers and the owners of the company.

“Ultimately, a logo should reflect the persona of the company while being engaging and memorable,” says Jenny Schell, President of Design Rangers. “Sometimes, the design process meanders on it’s way to the ultimate design, and other times, you just get a “Yes, THIS is IT!” moment. After completing the Bearski logo concept in particular – we knew we had done it.”

Design Rangers also created a Bearski Brand - Good Clean Creative Fun for Bearski, including website and labels.

For a complete list of 2009 Pikes Peak Advertising Federation Addy Award Winners, visit http://www.ppaf.org/2009addys.

Tapping into local talent
Bearski Bath & Body and Design Rangers share a philosophy of collaboration – especially with the abundant talent along the Front Range.

“There is a wealth of talent right here in Colorado Springs – I didn’t have to look far to find the best designers in the business.” says Jessica Seybold, Owner and Soap Chef of Bearski Bath & Body. “Design Rangers quickly assessed our company and created a logo that absolutely captured the heart and essence of Bearski – we were thrilled as soon as we saw it!”

In addition to their own working relationship, Bearski and Design Rangers work with a wide range of local companies, from marketing experts and application developers to retail store owners and dairy farmers.

About Bearski Bath & Body
Bearski Bath & Body is a Colorado-based company that hand makes high-quality bath and body products with skin-loving ingredients. Originally Jinny Crickets Soap N’ Stuff (Hays, KS), the company was taken over by the current owners and rebranded as Bearski in May 2009. Bearski uses ingredients like farm-fresh goat milk, shea butter and honey to make a variety of moisture-infusing products. For more information, visit http://www.bearskibathandbody.com.

About Design Rangers
Design Rangers is a full-service graphic design firm that combines the right tools with fresh ideas to create inspiring, effective designs that produce real results. The Design Rangers focus on providing smart design, personal service and excellent value. A few examples of their services include logos, advertisements, websites, print collateral, marketing strategy and integrated campaigns. For more information, visit http://www.designrangers.com.


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