TraceIQ: New Intelligent Tracing System Set For a Summer Launch

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Imminent arrival of intelligent tracing system, TraceIQ, announced by Tracesmart

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Tracesmart - leading provider of debtor tracing systems and data cleansing services - has announced the next evolution in tracing software: TraceIQ. The new system, designed to provide the collections industry with much more than a simple tracing tool, will make its debut at an official launch in London this summer.

Tracesmart has created the system - billed as 'the intelligent way to trace' - to provide not only the tracing functionality you would expect in a market leading product, but also added intelligence that will enhance the way in which businesses' trace and collections departments operate.

TraceIQ's brain is a powerful logic engine that will provide users with accurate trace results and additional pertinent information, allowing for swift decisions to be made and the productivity of trace and collections teams to increase dramatically. Whilst the logic engine is a highly sophisticated system, the key to users gaining value from the product is the simplicity of the search and reporting interfaces, as Mike Trezise, Managing Director at Tracesmart, highlighted.

"There is a simple ethos behind our new TraceIQ product - 'We'll do the hard work, so you don't have to'," said Trezise. "So whilst the system logic is incredibly advanced and sophisticated, ensuring that the end-user is provided with the correct information, equally important is the method in which TraceIQ allows users to search for an individual and how resulting information is communicated back to them and presented. The brain makes the decisions for the user, and the interface ensures the returned information is easily applied to the task in hand."

While precise details of TraceIQ's features and functionality remain a closely guarded secret, Tracesmart has revealed that the system has been designed to be highly user-oriented, with an array of customisable features that will allow businesses to mould the system to their needs.

Chris Rothwell, Sales Director, commented: "We have a long history of working closely with our clients in the debt collection industry and an abundant knowledge of tracing practice. TraceIQ is a child of that experience and is designed for the industry, with the end-user in mind. It is simple enough for anyone to use, but provides the sophistication an experienced tracer or collections analyst requires. I know that it will make many heads turn on its launch in the summer."

Those who wish to find out more about the new system and its imminent launch can register their interest at

Notes to editors

Tracesmart was established in 1999 and is a leading provider of consumer intelligence services; offering specialised solutions for data cleansing, consumer tracing and identity checks.

Prominent in the collections, pensions and other financial sectors, their online tracing facility has become an essential tool employed by a growing legion of businesses ranging from SME to FTSE 100 companies.

Recently, the company's management has embarked on a rapid growth strategy, doubling staff numbers and office accommodation at its Cardiff Bay headquarters in addition to opening its City of London office to satisfy existing and anticipated future demands for its products and services.

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Mike Trezise is the founder and Managing Director of Tracesmart. With over 25 years tracing and fraud analysis experience his unrivalled knowledge provides the company with a distinct competitive advantage.

Chris Rothwell - Tracesmart's Sales Director - previously worked in both the financial markets and tracing industry. With a wealth of knowledge and experience, Chris is well placed to head up Tracesmart's corporate sales team.

Contact Information

Adam Smith - Marketing Manager

Tracesmart Ltd
2 Sovereign Quay
Havannah Street
CF10 5SF

Tel: 029 2047 4120

Photographs available on request

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