Norwell, MA and Salt Lake City, UT (PRWEB) March 17, 2010
Satuit Technologies, Inc., the leading provider of customer relationship management (CRM) software for asset management professionals, today announced that it has acquired the assets of Lync.NET, a leading provider of Investor Communication preparation and distribution technology for wealth management and institutional asset management firms. The acquisition brings together Satuit’s on-demand CRM system with Lync.NET’s suite of Client Report Management tools which automates the process of producing client and third party content packages and distributing them through secure email, web portal, or traditional mail. Satuit and Lync.NET have been long-term partners, and their technologies have been integrated at multiple customer locations.
“We are very excited about this purchase” said Karen Maguire, Satuit’s CEO. “It fits perfectly into our growth strategy. Over the past two years, we have been researching tools that will help our clients manage reporting to their clients. This is a process that is highly labor intensive so the potential for significant cost savings are a key driver for our clients. And integration with a CRM package further streamlines the process, so this is a highly complementary marriage.”
Satuit is also planning a major marketing campaign to its CRM clients all of whom are grappling with the Massachusetts privacy protection regulations. Lync’s SecurePDF permits secure distribution of all documents from client reports to RFP’s to marketing presentations.
Njal Larson heads Satuit’s Product Strategy unit and has been working on the acquisition since late 2008. “We see this acquisition as an opportunity to expand our product footprint in our existing client base as well as increase the value proposition for our prospects and clients. Over the next 12-18 months we will look to develop new technologies and intuitive applications that can help our clients better serve their investors. Both companies have been focused on serving the professional investment community, and we both have a broad understanding of unique challenges found among investment professionals and their firms. We believe that it this understanding, combined with our targeted technology offerings that will allow Satuit to continue to grow.”
About Satuit Technologies
Satuit Technologies, Inc. is a global leader in sales force automation (SFA) and client relationship management (CRM) solutions the professional investment market. The company’s SatuitCRM system was designed to enable asset management and hedge fund companies to increase sales, better serve their clients, master information-intensive business relationships, and reduce costs. With offices in the United States and the United Kingdom, Satuit serves clients in more than a dozen countries as well as every major financial center. Satuit Technologies was founded in 1994 and is privately held. For additional information on Satuit Technologies, visit: http://www.satuit.com/ or call 781.871.7788.