MRDC gives us a local presence in a growing and dynamic market. We could not have found a more suitable partner in the region – the company has a great reputation and an enviable client-base, and our technologies dovetail perfectly.
New York, NY and Oslo, Norway (PRWEB) March 16, 2010
Confirmit has announced a new partnership with MRDC Thailand, a leading vendor of software to the Market Research industry. The partnership extends Confirmit’s global reach, in particular its presence in Asia.
MRDC will resell Confirmit software solutions to the South East Asian MR industry, specifically targeting Hong Kong, Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam, as well as South Korea.
The partnership provides a powerful offering to the region, where MRDC’s tabulation and reporting software products, MRDCL and Report Direct, are already widely used.
MRDC CEO, Phil Hearn, said: “Customers are very enthusiastic about this alliance. The initial feedback that I have received has been that ‘best-of-class’ products are being made available to the region with local support.”
MRDC will focus on selling Confirmit’s industry-leading, Software-as-a-Service data collection and reporting platform to Market Research agencies and departments, who will benefit from the solution’s multi-mode capabilities and flexible reporting functionality.
Richard Collins, Partner/Alliance Director for Confirmit, said: “MRDC gives us a local presence in a growing and dynamic market. We could not have found a more suitable partner in the region – the company has a great reputation and an enviable client-base, and our technologies dovetail perfectly.”
Confirmit is the world’s leading SaaS vendor for Customer Feedback, Employee Feedback, and Market Research applications. The company has more than 200 employees and offices in Oslo (headquarters), Guildford, London, Moscow, New York, San Francisco, and Yaroslavl. Confirmit's software is also distributed through partner resellers in Barcelona, Kuwait City, Madrid, Milan, Pattaya, Sydney, and Tokyo.
Confirmit targets Global 5000 companies and Market Research agencies worldwide with a wide range of software products for feedback / data collection, panel management, data processing, analysis, and reporting. Customers include British Airways, Dow Chemical, Farmers Insurance, GlaxoSmithKline, Halifax Bank of Scotland, HSBC, Intrawest, Ipsos, Nielsen, The NPD Group, Safeco Insurance, Statoil, Symantec, Virgin Media, and Wells Fargo. Visit http://www.confirmit.com for more information.
MRDC has been a leading supplier of software for the market research industry for over 20 years. It provides intelligent software solutions for effective data analysis and reporting. Its MRDCL tabulation engine is regarded by many as the leading product in its class.
MRDC has a strong Asian base with leading research agencies, such as TNS and Nielsen, using its products throughout the region. MRDC’s head office is in the United Kingdom, but the company has been firmly established in Asia since 2001 with offices in Thailand and Malaysia.
Gary Schwartz, SVP Marketing: +1 212 660 1816
EMEA PR Contacts, Indigo River: Andrea Burton +44 (0)1985 850320 / Melanie Oxford +44 (0)7515 632065
US PR Contacts, Hart Boillot: Perrin McCormick / Andrea Doeringer +1 781 893 0053