The market strength of a brand is reflected in the volume of Brand Ambassadors that it creates.....
Nanuet, NY (PRWEB) March 19, 2010
CopperBridge Media (http://www.copperbridgemedia.com) has for long focused on capturing the voices on the web and utilized these conversations for providing sustained organic growth and online visibility to online businesses of all segments and sizes. While conversion ratio and ROI remain at the epicenter of Search marketing dynamics, brand reputation and channel visibility continue to be the focus of most of the major corporate entities. With this in mind, CopperBridge Media has been persistently offering a hybrid marketing model to its client base – a market savvy mix of Corporate branding, Multi-Channel marketing and targeted Search marketing. Two new customer-centric promotion packages, Corporate Branding and Multi-Channel Marketing packages(http://www.copperbridgemedia.com/category/cbm-packages/) have been received enthusiastically by the online marketers.
CopperBridge Media creates the right ingredients for the nourishment of organizational brands ranging from start-ups to large multi-national corporations. The iterative improvements in the company's marketing methodology has resulted in a better understanding of customers and the market sentiments – resulting in an effective mix of marketing strategies capable of utilizing the digital billboard to the fullest. CopperBridge Media reduces the cycle of marketing experimentation with an extensive practice of conversion optimization techniques like Taguchi, Multi-variate and A/B testing. Corporate Branding (http://www.copperbridgemedia.com/corporate-branding/ )activities ensures that brand message is conveyed to the right audience at the right time – thus maximizing the impact while minimizing the marketing budget.
The advent of universal search has changed the rules of online visibility and branding. Videos, pictures, podcasts, White papers, RSS and Micro-blogging have merged into the mainstream of online advertising and marketing strategy. This could well be the key business differentiator for web companies wanting to promote their product profile online. CopperBridge Media understands the various channels of online byte consumption and provides a multi-channel marketing platform (http://www.copperbridgemedia.com/multi-channel-marketing/ ) to the online business owners. A look at the information consumption pattern in 2008 gives an indication of the viewer inclinations on the web - “Blogs had the highest rate of engagement, with 54% of the US Internet user base consuming this content. Social network users made up 41.2% of the US Internet population in 2008, while user-generated video viewers represented 36% of users. Wiki content was consumed by approximately 34% of US Internet users.” -emarketer
Realizing the indispensability of well-knit content in the arena of branding and promotion, CopperBridge Media launched PaperTip (http://www.papertip.com) as their content management arm to give a compelling voice to the customers. The march of CopperBridge Media in the online advertising and marketing segment is clearly visible and is demonstrated by the growth that they have been able to achieve in the last quarter. These online marketing packages now rolling out from CopperBridge Media are targeted towards building brands and businesses, while adapting successfully to the new rules of the game.