Soundtrckr Expands Location-Aware Music Guide to Austin

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Free Location-Aware Mobile Music Service Provides Social Marketing Support with Unique Ability to Geotag Artists, Venues and Show Times

soundtrckr Austin Guide Screenshot

Soundtrckr, a free geosocial music service for smartphones and the web, today announced the availability of an unofficial guide to artists performing in Austin this week. Songs by a selection of artists have been tagged to downtown venues, and soundtrckr users can navigate a map on their iPhone and iPod Touches to sample the week’s performers and find information on upcoming shows. Soundtrckr users passing a tagged location will receive alerts featuring a 30-second clip of the artist, the time their set begins, information about the venue location, as well as the ability to buy the song from iTunes. Music fans searching for concert schedules on their iPhone will receive similar notification and a link to download the soundtrckr iPhone app. In addition, more than 150 radio stations inspired by the performers have been created, and are currently available via the mobile app and on the web at .

Artists interested in using soundtrckr as part of their social media marketing campaigns are able to sign up instantly and start tagging their shows, as well as integrate soundtrckr into their Facebook and Twitter feeds.

"Music has always been a shared experience," said Daniele Calabrese, founder and CEO, at soundtrckr. "It’s a way to communicate and connect with real people in real places, and that’s what the Austin music scene is all about. Soundtrckr is excited to help facilitate that connection and make music social."

The soundtrckr service blends elements of Internet radio, social networks and location-aware applications, making it fun and easy to discover new artists and meet new people with similar music tastes. Drawing on a massive catalog of major and indie music, soundtrckr allows users to create personalized stations in any subgenre, play music together in real time, determine the locations of their listeners, geotag songs to locations, converse through an integrated chat feature, and share stations on Twitter and Facebook.

The Austin music guide and interactive map can be accessed from the People page of the soundtrckr iPhone app, and will continue to grow as users comment on listings and engage other features to enrich their experience.

Soundtrckr currently supports iPhone and iPod Touch, and will be available on additional platforms in the near future.

About soundtrckr:
Soundtrckr is a free geosocial music service for smartphones and the web. With a fully licensed library of more than 7 million songs, soundtrckr enables users to create personal radio stations, listen to music with friends in real time, and geotag songs to places. The soundtrckr team is into cities, tunes, and technology, and has offices in San Francisco and Washington, DC.

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Karen DeMarco


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