Thriving Business Boosts Success by Adopting New Name

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Sage Capital Bank (Formally American National Bank) Looked to Professional Naming Company NameStormers for the Edge They Needed in a Competitive Environment

Naming agency, NameStormers announces the rebranding of American National Bank and the launch of Sage Capital Bank. The Texas-based bank chose to rename their business after research showed the original name lacked distinction—several other banks had a similar name. As with all businesses, future growth depended on building a strong, unique brand to avoid customer confusion and communicate core differentiators. NameStormers collaborated with the bank leadership team and developed a new, short and punchy company name. Memorability and reflecting the company heritage were key objectives in selecting Sage Capital Bank as the business name.

About NameStormers Naming Consultant Company:
Since 1985, NameStormers has worked with thousands of domestic and international companies to create engaging and articulate brand names. Based in Texas, the branding company sets a flat fee for brand and company naming services including logo and tagline design. The naming agency can analyze the success of a new brand name before finalizing it by testing customer responses and through legal and linguistal research. Clients work directly with senior branding professionals whose experience exceeds just about every name consulting firm still in the industry today. For more information on name development services, visit NameStormers or call (512)-267-1814.


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Mike Carr
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